Mar 11, 2009
ZONG has announced its entry into the “Postpaid” market following a huge increase in its prepaid subscribers’ base across the country. A number of customized postpaid packages are on offer, to suit the vastly varied needs of individuals, large corporate entities and small businesses.
The key features of the ZONG Postpaid include same airtime rates for both on-net & off-net besides keeping the rates competitive and simple with no hidden charges or catches. The postpaid service is said to be aimed towards a common mobile user who has more talk time and is currently keeping a prepaid subscription eventually paying more.
Zong Post Paid Packages
“The ZONG brand has been built with a vision to enrich the lives of people of Pakistan through better communication. We will be providing guidance to our customers and sending them comparisons of their bills to ensure that they are at the right package and saving money by best selection of their package plan”, stated Awais Malik, Director Segment, Products & International Business ZONG.
ZONG will be offering state-of-the-art payment solution; postpaid customer can pay through Scratch Cards, Miniload, Cash, Credit Cards, Debit cards etc. It will also be providing a Web-based “do-it-yourself” Customer Service interface where the customers can change or add anything in their subscription from Friends and Family numbers addition or modification to mobile payments.
Salman Wassay, Head of Marketing, ZONG while expressing his views about this launch said that before stepping into market, the company carried out extensive market research into what is liked and disliked by the existing and potential customers about the currently available services in the industry. “The research enabled us to create an environment in which communication is hassle-free, intuitive and meaningful”, he added.
“ZONG market research showed that customers wanted new, exciting mobile offers and value for money. ZONG has created different packages for heavy, medium and light users as well as introducing new service plans with reduced prices. An important aspect of the offering is that ZONG has bundled a whole great range of services for postpaid customers”, he further added.
A unique offering of ZONG post-paid is the Spouse number facility whereby customers can call one number for free for the whole month. One important feature of ZONG post-paid would be that the company will not block any number (security deposit paid) till the time credit limit is reached – even if the customers have not paid their bills for months (being inside their credit limit).
In addition, a specialized team of relationship managers will be constantly offering quality service on a single call to all the valued corporate customers.