Motorola Launches Digital Mobile Radios in Pakistan

Motorola, has announced the launch of its MOTOTRBO professional digital two-way radio system in Pakistan. Motorola has seen an increase in demand for its MOTOTRBO products from customers looking the benefits of Digital Mobile Radio (DMR) to improve operations and increase efficiency.

Motorola’s MOTOTRBO digital two-way radio platform includes portable and mobile radios, a repeater and accessories. The digital system offers improved range, voice quality, security and battery life for use in a variety of RF environments. The system also includes a data capability which is a key factor in driving the adoption of digital radios.
Industries and organizations including transportation, construction, manufacturing, private security, university campuses, local municipalities and public service entities can all benefit from MOTOTRBO’s ability to deliver increased mobility.

“Pakistani organizations of all sizes increasingly demand access to real time information. The launch of MOTOTRBO in Pakistan will bring reliable communication technology in an ultra-mobile platform to the growing number of companies across key industry sectors looking to reap the benefits of DMR,” said Imran Zafar, Indirect Sales Director, Pakistan, Motorola Limited.

MOTOTRBO supports dual mode operation – analogue and digital – which makes it possible for professional businesses to easily and affordably migrate to a digital platform at their own pace as they require improved functionality and increased capacity. Organisations are already realizing that MOTOTRBO delivers reduced acquisition and operational costs, particularly when compared to alternative technologies that require monthly fees.

Following the successful launch of MOTOTRBO in select markets nearly two years ago, Motorola has sold more than 250,000 radios worldwide.

MOTOTRBO is available in Pakistan from two distribution partners.  Furthermore, MOTOTRBO applications provide an ecosystem of value-added solutions that enable the following new, unique benefits of MOTOTRBO to be fully realised:

• Automated vehicle and dispatch systems (AVL), utilizing integrated Global Positioning System (GPS).
• Text messaging services
• Data and telemetry applications
• Emergency response solutions
• Specific call signaling (such as 5-tone option board to provide compatibility with existing analogue systems)

MOTOTRBO has recently been enhanced with the launch of IP-Site Connect, which enables users to communicate via voice and data over a much wider coverage area and allowing business to interconnect sites using the Internet Protocol (IP). The connection extends coverage to all regions in Pakistan and worldwide.