It looks like PTCL is getting serious with value added services, the way it offered cricket commentary during T20 World Cup and now land-line giant has partnered with Ufone to offer Song Dedication service.
For long time now, customers thought of these VAS were attributes of cellular companies, little late though, but now PTCL is catching up the trend. Needless to say that PTCL will have to figure out the need, affordable cost and comfort of subscribers if they want to compete with cellular industry in VAS.
Song Dedication Service:
Through Song dedication service, selected song from six categories (English, Pakistani, Bollywood, Love Classics, and Punjabi) can be sent to any number, any network in the country. The songs can be selected by simply selecting from IVR. PTCL customers will dial an access code 1011-888.
Music Station Service:
Music Station is a complete new musical experience for PTCL landline subscribers. Subscribers can now listen to live stream of various Radio Channels, create, edit and share your Playlist from a library of over 10,000 songs in various languages or just can listen to their favorite song moods under Jukebox category. PTCL customers will dial an access code 1011-555 from PTCL landline phones.
- Song Dedication: Rs 5 + tax /Minute
- Music Station: Rs 3 + tax /Minute
- No service subscription required.