Online food ordering service foodpanda has officially activated online payment option for its restaurant partners to become first digital food ordering platform in the country to use online mode of payment.
With this new facility introduced, Foodpanda customers now have a choice to complete their order process with payment via credit cards instead of cash-on-delivery. For debit card holders, this option is valid for VISA compliant cards only.
Global e-commerce market has thrived in previous years to pass $1,250 billion consumer sales in 2013. In Pakistan, PKR15 billion worth food ordering industry can foresee a change of game-plan with foodpanda’s online payment activation.
Having been in business for two years, foodpanda resolves to bait for not only local restaurants but also notable international chains like KFC, Domino’s, Cinnabon, Butler’s Chocolate Cafe and the noodle house. As indicated by officials, an announcement is headed which will add another global favourite to the rundown of trusted restaurant partners.
While commenting on the development, Ahsan Mateen, foodpanda Pakistan co-MD, said:
“We have just made a big step in the convenience of food ordering. foodpanda.pk now offers the most seamless way to get your favorite meals, further eliminating the stress of having the correct change ready for the delivery boy.
Times when one runs out of cash or wishes to send treats to distant loved ones this online payment option will always be a tap away.”
Online payment option can be used on foodpanda.pk website as well as foodpanda app. It can also be downloaded for Windows phone from here. The app takes more orders than other channels. Recently it covered 64% of total orders received by foodpanda during Ramadan ‘14 which is a 28% increase in orders received via app, reported during Ramadan ‘13.
Anyone choosing to pay via online mode should provide complete delivery location address and credit card number. For registered customers, only details of their credit card will be required.
To maintain distance from security breaches, foodpanda customers should mandatorily take after standard credit card transaction terms and conditions.
foodpanda – that operates in 45 markets in Asia, Europe, Latin America and Africa – recently announced a new funding round of US $60 Million, after acquiring market leaders Delivery Club in Russia and deliYami in Ecuador.
The company received a total of $108 million investments under two years from various investors including AB Kinnevik, Phenomen Ventures, Rocket Internet AG and Falcon Edge Capital.