Araptech Acquires Textualy, Second Acquisition in a Month

Arpatech, one of Pakistan’s leading technology services company, has acquired Textualy, a leading provider of SMS based interaction systems and services.

The purchase of Textualy, based in Karachi, Pakistan, adds to a wide range of impressive products and services that Arpatech offers in the areas of e-commerce, digital and technology services. The acquisition is part of Arpatech’s overall strategy to develop the most comprehensive e-commerce and digital services solution in the Pakistani market.

The Textualy acquisition follows closely with the earlier announced acquisition of tech-based delivery services company, Forrun.

Arpatech will use Textualy’s existing branding, services infrastructure, and technology stack and the business will be run as a separate unit under the Arpatech umbrella. Arpatech will build and enhance product features and functionalities as and when needed.

Farooq Hussain, Head of Technology Operations at Arpatech said:

We are extremely excited for the future of Textualy and its positioning both in terms of current and future possibilities. There are some really new and exciting capabilities in the offering that are under implementation and shall be rolled out soon. These will provide Arpatech and our customers with the most powerful SMS based engagement platform in the market.

Textualy clients which include enterprises, educational institutions, political campaigns, retailers, restaurants among others, will continue to receive the optimum service quality which they have come to expect.

A statement from the Board at Arpatech said:

Arpatech continues to innovate and enhance its already impressive portfolio in the Electronic Commerce space. We intend to leverage and provide these services to our clients and are aligning these capabilities into our own branded e-commerce offerings.

  • Usually acquisitions news are out with the price tag, for example whatsapp was acquired by facebook for $19 billion.

    Anybody care to share acquisition price for Textually ?

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