Pakistani Agri-Startup Raises Seed Funding from BRINC MENA

Radical Growth Solutions – a Pakistani smart farming solutions provider – raised seed funding from BRINC MENA, the food and agritech venture capital and accelerator firm.

The Pakistani startup is a participant in BRINC MENA’s Hardware and IoT Acceleration Program. It was founded in 2017 by Nabeel Yousuf and Priya Osanna Smith and makes easy-to-use hardware, software, and mobile apps for digital agriculture. Both co-founders have a decade of farming experience between them.

The solution leverages technology to help farmers make data-driven decisions and understand nature better by removing the guesswork from irrigation to determine precisely the amount of water each plant needs and deliver exactly that, reducing operational costs and increasing crop yield.

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Radical Growth Solutions has been bootstrapped since its establishment. In 2019, the startup joined Jordan’s HASSAD Agritech Accelerator as part of the first cohort program and then went onto BRINC’s Hardware & IoT Acceleration Program in 2020.

“We are thrilled to partner with BRINC and HASSAD, and we can see the value each added to our journey so far. The continuous backing we received from both accelerators helped us restructure our thoughts and ideas, understand the process, and prepare for our journey, avoiding obvious pitfalls that may occur due to a lack of guidance and support,” said Nabeel Yousuf.

The startup will utilize the fresh capital to advance its product development and roll-out the first generation of their internet of things (IoT) based intelligent system.

It will also launch a marketing campaign to spread awareness on the benefits of digital transformation in agriculture.

Farah Hijjawi, Investment Manager HASSAD, commented, “Radical Growth is an innovative solution that improves farmers’ lives by enhancing their growth and reducing costs and resources used. We have no doubt that the company will be a game-changer in the agricultural space and will lead the change necessary in introducing tech-solutions and digitizing the sector, especially at the farmers’ level.”

She said, “The alliances that the company is building along with the fresh funds it received will help boost its system development, and will accelerate its commercialization and go-to-market plans.”

Fatima Tammam, Associate Program Manager of BRINC MENA said, “Innovation has always been the protagonist of the great revolutions in the agricultural sector. Agritech has also played a vital role in maintaining sustainability and food security around the world.”

She added, “On the cutting edge of agritech innovations sits Radical Growth Technologies, a BRINC portfolio startup that developed an irrigation monitoring solution that contributes vastly to transforming farming into the digital age and introducing farmers to improved resource management, preventing guesswork, reducing costs, and increasing efficiency, leading to a better yield.”

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The startup will utilize the fresh capital to advance its product development and roll-out the first generation of its IoT-based intelligent system. They aim to engage in a powerful marketing campaign to spread awareness on the benefits of digital transformation in agriculture.