Entrepreneurship isn’t Halwa, Trust Me!

By Awais Naseer

When I started my first company as a 19 year old college boy, I had high hopes. I had then thought that I would buy a luxury car in few months, would have a lush office, lots of employees, respect and what not. But that didn’t happen; in fact none of this happened.

Reality struck me when I was more than two years in, still walking on foot, commuting on Suzukis and vans, worrying about the next rent cycle and had only a 3-member team including myself. Things weren’t getting any better and we had to eventually close down after 3-years of pain and suffering.

I had experienced enough of it that I’d wish no sane person would ever go down the same path ever again.

But I started another company with-in six months. By the time I had enough experience and set of mistakes not to follow and the confidence to get in the game again.

So I went full in but reality struck again. I ended up totally broke 3 years after, married already and living independently with lots of responsibilities on my shoulders and not a penny in my pocket.

I learnt many lessons the hard way that I want to share with you through this illustrated presentation. Go ahead and watch it before you end-up in middle of no-where:

Author is heading Softoven (Pvt.) Ltd., a design focused startup consultancy agency that has helped dozens of startups in building their products and reaching profitability.

He can be reached directly at awais[at]softoven.com