TCS Sentiments Express took Black Friday and made it their own and launched “Gift Back Friday”. A sale which started on 17th November 2017 lasted until the 24th of November.
How did TCS Sentiments Express make it happen in just one week? They offered an exclusive Gift Card, up to 90% in special discounts, new products and a chance to win 5 Tola Gold.
The campaign was launched in partnership with Jazzcash, Bank Alfalah, and UBL.
TCS Sentiments Gold Winner
In the season of giving, Sentiments Express came out with a scheme to giveaway 1 Tola Gold to a lucky winner. The Gold giveaway was a step taken to not only get the customers more involved with the brand but to give back to the people who choose to send gifts to their loved ones.
This was an attempt from Sentiments’ side to acknowledge their valued customers’ support for the company and interact with them.
On 24th January, Abdul Waheed Memon of Karachi was awarded 1 Tola Gold by Salman Hassan, CEO of TCS ECOM in a small ceremony held in the TCS ECOM office in DHA.
Appreciating Social Media Influencers
Stars on many social media platforms talk and entertain people of every age every day. But in Pakistan, these social media influencers are still not given their due appreciation.
TCS Sentiments Express, however, decided to do something about this during Gift Back Friday. It acknowledged those influencers and their efforts.
Around 25 such influencers were rewarded with Sentiments souvenirs for their support.
Different fields were chosen like blogging, education, social working etc. Bloggers like Safeer Ansari from Ebuzz.pk, Abdul Majid of Comics by Majid, Saad Sabzwari, Hina Safdar, Sadaf Alvi, Soha Naveed (sub-editor at Parhlo) and Mahrukh Talat are few of the names which Sentiments Express made sure to mention.
With the same spirit, TCS Sentiments Express will be coming up with more exciting offers in future campaigns. Celebrating the season of love coming up in February, TCS Sentiments’ “Wrap in Red” campaign will be bringing amazing gifts for you to send to your special someone.
No doubt the event was superb and real discounts were given.