Citi Invites Pakistanis to MENA Fintech Challenge

Citi has announced the launch of the Citi Middle East and North Africa (MENA) Fintech Challenge for Pakistan to offer the region’s Fintech community the opportunity to put their ideas into practice and come up with innovative solutions around four identified problem statements:

  • Digitizing Cash Collections
  • Assured Payments
  • B2B2C Enablement
  • Digitizing Trade Processes

“We are calling Fintechs with relevant innovative solutions, ranging from existing enterprises to early stage start-ups, to participate in this challenge. The launch of this challenge is an important milestone in our quest to uncover innovative solutions for our clients”, said Emre Karter, Treasury and Trade Solutions Head, MENAPT, Citi.

By offering the Fintech community the opportunity to showcase their ideas, we hope to contribute to the development and growth of Fintech companies in the region.

Shortlisted Fintechs will get the opportunity to work with Citi Treasury and Trade Solutions (TTS) on these challenges and showcase their designed solutions to executive sponsors at the Citi MENA Fintech Challenge Day on the 9th September 2019.

Finalists will be invited on 10th September 2019 to Global Finance’s Digital Bank & Innovator conference in Dubai, UAE. They will be awarded an opportunity to work with Citi in developing a market-ready solution by March 2020.

The following are the important dates to remember:

  • Last date of submission – 10th July 2019
  • Shortlisted Fintechs to be notified – 11th August 2019
  • Engagement & Virtual Collaboration – 1st August-8th September 2019
  • Citi MENA Fintech Challenge Day – 9th September 2019
  • Global Finance Conference – 10th September 2019

TTS enables the clients’ success by providing an integrated suite of innovative and tailored cash management and trade finance services to multinational corporations, financial institutions and public sector organizations across the globe.

Based on the foundation of the industry’s largest proprietary network with banking licenses in over 98 countries and globally integrated technology platforms, TTS continues to lead the way in offering the industry’s most comprehensive range of digitally enabled treasury, trade and liquidity management solutions



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