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Hyundai Dragged to Court for Allegedly Advertising Fake Features

A customer based in California has taken Hyundai to court for selling him a car with a security feature that, as per his statement “didn’t even exist” in the car. The customer’s statement also alleged that the Hyundai Ioniq Limited, which he bought from the dealership, claimed to have Blind-Spot Collision-Avoidance Assist and Rear Cross-Traffic Collision-Avoidance Assist systems.

Reports say that the Ioniq Limited only has the warning systems onboard and that none of the Ioniq variants feature any Assist systems. The assist tech allows a vehicle to avoid rear cross-traffic and blind-spot collision via autonomous braking, whereas the warning systems only inform the drivers of the prospect of a collision.


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The complainant was of the view that the window sticker of his Ioniq Limited clearly states that his car should come with Assist systems and not just mere warnings. Hyundai was adamant, however, that the Ioniq Limited only comes with the warning systems.

The Car Complaints report didn’t have any photo of the window sticker, nor did it state which specific Hyundai Ioniq trim is involved in the lawsuit.

Hyundai is regarded as one of the most rapidly progressing brands in the international market with a fantastic product lineup, reasonable pricing, and the best in class warranty of 5 years. That, coupled with the fact that there are a lot of key details missing from the accusation, implies that this news would do little to no damage to their public image.



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