P@SHA Announces the Tech Superstars for the P@SHA ICT Awards 2020-21

Pakistan Software Houses Association for IT & ITES (P@SHA) held its 17th P@SHA ICT Awards on the 23rd of October, 2021 at a local hotel in Karachi.

The Chief Guest of the P@SHA ICT Awards ceremony was the Federal Minister for IT & Telecom, Syed Amin ul Haque. The Guest of Honor was Wendy Gilmore – Canada’s High Commissioner to Pakistan.

Other notable guests included Junaid Imam – Member IT, Zarrar Khan – Chief Business Services Officer at PTCL Business Solutions, Bilal Mahmood – MD at Contour Software, Osman Nasir – MD at Pakistan Software Export Board (PSEB), and the P@SHA Central Executive Committee.

The annual P@SHA ICT Awards aim to provide recognition to the technology innovators of Pakistan by providing them an opportunity to gain local, regional and international exposure through ongoing promotional activities.

There were 10 main categories and 42 subcategories this year against which P@SHA received over 350 applications, not only from bigger cities but all across the country. These submissions were then evaluated by 52 esteemed judges with phenomenal expertise in their relevant fields.

P@SHA says it strongly believes that innovation thrives at all levels. Among the applicants, P@SHA welcomed big companies, small businesses, startups, entrepreneurs as well as students of various age groups.

To highlight its champions and honor their hard work and courage, P@SHA came forward with the vision of the “Illuminating the Tech SuperStars” for the 2020-21 P@SHA ICT Awards.

P@SHA has also extended its gratitude to PTCL Business Solutions as the Title Sponsor and Contour Software as the Platinum Sponsor for this year’s edition of the P@SHA ICT Awards.

The association has also thanked Gold Sponsor – ConsoliAds, and Silver Sponsors – NdcTech, Ibex Global, and Gaditek for their colossal support in celebrating the champions.

P@SHA has thanked the Pakistan Software Export Board (PSEB) as well for being the “Strategic Partner”, not only for this event but several other initiatives as well.

The Chief Guest of the P@SHA ICT Awards Ceremony, Syed Amin ul Haque – Federal Minister for IT and Telecom, congratulated the position holders and applauded P@SHA for its role in uniting the IT & ITES industry.

The Honorable Minister also regarded P@SHA as the voice of the industry and declared it a Strategic Partner in the Prime Minister’s IT Taskforce, policy-making, and international branding.

Chairman P@SHA, Badar Khushnood, praised the winners and runners-up of the P@SHA ICT Awards on this occasion and remarked that P@SHA did not only strive to work for policymaking and global representation of Pakistan’s tech sector, but was also driven to play an integral part in bringing to light the talent, creativity, and innovation of the Pakistani IT Industry.

The Guest of Honor, Wendy Gilmour – Canada’s High Commissioner to Pakistan, also expressed her excitement for the tech innovation happening in Pakistan and complimented the champions for their grit and passion for excellence.

Another important milestone celebrated during the Awards ceremony was Pakistan’s growth of USD 2 Billion in IT & ITES exports, in the presence of the Federal IT Minister, Member IT, senior industry representatives, and P@SHA Central Executive Committee.

This year, P@SHA also conducted 5 insightful roundtable meetings on the event day in the afternoon. The topics for these roundtables were Skilled HR Development, Ease of Doing Business, Diversity & Inclusion, Innovation in FinTech & Digital Payments, and eCommerce.

The meetings were attended by several industry experts, community leaders, and experienced IT and ecosystem players.

The position holders of P@SHA ICT Awards are not only celebrated at the national level, they also get to represent Pakistan internationally at the Asia Pacific ICT Alliance (APICTA) Awards every year.

Over the last two decades, P@SHA ICT Award winners have won numerous gold and merit awards at APICTA while competing with 15 other prominent economies, including Australia, Malaysia, Singapore, Indonesia, Hong Kong, Vietnam, and Bangladesh in the Asia Pacific region!

Presenting the Tech Superstars for the Year 2020-21:

Category Subcategory Winner Runner up
Product Company Product Company
Consumer Media & Entertainment DEIKHO IDEATION mjunoon.tv Convex Interactive
Banking, Insurance & Finance Nano Loan Credit Scoring Love for Data KTrade KASB Securities
Tourism & Hospitality Peekaboo Guru FetchSky Wisdom Sybrid
Retail & Distribution Omni-Commerce Logical Technologist Otoz Digital Retail Otoz Mobility
Marketplaces Price Oye PriceOye (Private) Limited Ghar Par GharPar Technologies Private Limited
Inclusion & Community Service: Community Services Boltay Huroof Techfurq One Touch Rescue RAR Multibiz Services
Health & Wellbeing HealthCloud Vicenna (Pvt) Limited AI based 15 pathologies detection using X-ray Aino Technologies
Indigenous Services You Meet Innovation Lab Nil
Regional, rural & remote services Nexus Pro Bitlogix Pvt. Ltd. Nil
Industrial Manufacturing Wiser Machines Centre of Advanced Studies in Engineering E-Khata EKHATA Technologies
Supply Chain Logistics Swyft Logistics Swyft Delivery Solutions (Pvt.) Ltd. Nil
Sustainability & Environment AERAS Innovation Lab Nil
Business Services Finance and Accounting Ultra Low-latency Market Feed Handler eMumba Pvt. Ltd. PayFast Avanza Premier Payment Services
ICT Services Solutions Auto Sphere Mercurial Minds Sight VisionX
Security Solutions Secure Cognitive Multimode Multiband Network CARE (Pvt.) Ltd. SYSEC Sybrid
Marketing Solutions Social Champ Brand Overflow
Professional Services Solutions FlowHCM Impetus Systems Nil
Public Sector Government & Citizen Services Pandemic Navigator (Covid Modelling) Love for Data Zu App LMKR
Student Junior Student Control Home Appliances Government High School Kholian Bala, Haripur. Car Racing Game GHS Nuthia Qadeem
Senior Student Affable Aitchison College Nil
Tertiary Student JardineAI Isra University MGP Arz Nust Islamabad
Services BPO Zones Basecamp IT Solutions
Gender Diversity Trillium Information Security Systems Netsol Technologies
CSR Xgrid Sybrid
Export Growth Contour Software – Constellation Software Systems Limited
Top Exporter Systems Limited
Technology Artificial Intelligence Autosphere Mercurial Minds
Internet of Things Poulta Poulta AERAS Innovation Lab
Cross Category Startup Car Helpline CarHelpline (Private) Limited EZMakaan EZ Makaan
Game of the Year Super Salon Mindstorm Studios Idle Construction 3D Sablo Studio


P@SHA ICT Awards have created a legacy that takes pride in the transparency and rigor of its evaluation process which truly brings out the best in the applicants.

The association has always prioritized the integrity of the award and it is given only to the deserving participants upon following strict and detailed evaluation criteria by the judges.

The subcategories that did not have any position holders this year are Digital Marketing & Advertising, Education, Agriculture, Transport, Digital Government, Big Data, R&D and Resources, Energy & Utilities.

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