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Regal Motors Launches Locally Assembled Seres 3 Electric Car in Pakistan

A few days ago, ProPakistani reported that Regal Automobiles will soon be launching its first electric vehicle (EV), Seres 3, in Pakistan.

Now, the vehicle has officially been launched, marking a significant milestone in Pakistan’s automotive industry.

The official price, booking details, and delivery time have also been unveiled. According to the company, the locally assembled Seres 3 has been priced at Rs. 9,199,000. The Completely Built-up Seres 3 was selling for above Rs. 1 crore so this is a sizeable decrease in price for the locally assembled version.

As far as the booking is concerned, customers can reserve their Seres 3 by paying Rs. 3,000,000 in advance. The vehicle is expected to be delivered by March 24, 2024.

It should be noted that the above-mentioned price is the highest suggested retail price, ex-factory per unit which includes taxes and dealer commissions.

The prices could be affected by the changes in the value of the Pakistani rupee against the US dollar, government levies, tariff structure, fiscal policies, import policies, etc and any resulting adjustments will be the responsibility of the customer. Moreover, the price could change without prior notice as it is provisional.

Features, Power, and Range

The following are the key features of the vehicle:

  • Electronic Panoramic Sunroof
  • Led Headlamps with DRLs
  • Electronic, Heated & Auto Retractable Side View Mirrors
  • 360 View Camera
  • Spare Tyre
  • 18-inch Alloy wheel
  • Interior
  • Leather Interior
  • Multi-informational display
  • Automatic AC with Climate Control
  • 25 Touch Screen Audio & Smart Phone Connecting System
  • Multi-functional Steering Control Wheel
  • Electric 6-Way adjustment Driver Seat
  • Electric 6-Way adjustment front passenger Seat
  • 6 Speakers
  • Front Seat Heating
  • Cruise Control
  • 3 Driving Modes (Normal, Eco, Sports)
  • Wireless Charger

It’s powered by a Permanent Magnet Synchronous Motor capable of producing 160 hp and 300 Nm of torque. It houses a 49 KWh battery with a company-claimed range of around 400 KM, though it should be closer to 320-330 KM considering its usage in Pakistan. Seres 3 can be charged up to 80% in 7-8 hours when charged at home using a regular charger. With fast charging, you can reduce the charging time to just 2-3 hours.

  • The concern over its high price may pose a challenge for widespread adoption. To encourage the shift towards electric vehicles, it’s crucial for manufacturers to consider competitive pricing strategies and explore avenues for cost reduction. Affordability plays a pivotal role in the mass acceptance of EVs, and addressing this aspect could significantly enhance the success of electric vehicles in the Pakistani market.

    • Automotive industry is all about cash grab business. They will bring no benefit to us until and unless WE start boycotting their over priced vehicles.
      Corolla hybrid is also planned, which will be even pricier than simple Corolla.

  • Its not a ‘sizeable decrease’ from 10m to 9.2m. Its only a 8% decrease which is pathetic. This car will fail in the market.

    • Moreover, where is cost saving as there is no charging stations and to charge at home means there is no long route traveling possible. It is better to run gasoline ICE vehicle than an EV. If anyone even fill Rs. 3000 petrol per day for 300 days each year, it will be Rs. 4.5m in 5 years on a 1200/1300 cc sedan in Pakistan which cost around 5M currently in Pakistan, equivalent to 10m cost of EV vehicle.

      • Fully agree with your analysis as there is present value vs future value of money involved. Secondly if EV is available at a comparable difference only then it make sense

  • It’s really a great initiative by our local car producer to keep us in line with automotive advancements in our neighborhood and other European countries. However, one thing, I couldn’t understand why the price of EV (Electric Vehicle) gets so high while they eliminate the engine. Now it seems just a game of an electric motor and batteries. Maybe they can also launch a basic model without so much f-e-a-t-u-r-e-s to reduce its price (and having about 25 KWh battery with a range of around 200 KM). Then it would definitely be so hit that it may get much hard for them to deliver supply against public demand.

  • Price is very high for this segment & discouraging for adoption of EV by public. It seems EV manufacturers are skimming the profit in earlier stages of life cycle with both hands. Shameful!

  • Don’t but EVs with Li-Ion batteries, as there are explosions reported all over the World, couldn’t extinguish by even most equipped fire fighters, resulting in damage of properties & vehicles parked next. Charging stations are scarce, cost is enormous, batteries life & range is big issue. Better to buy used petrol engine car, with locally available spare parts. If one wants to waste money for short fun, than it’s a different story

  • To me best option is to local machnics do the jugar.Change the gasoline cars into EV with only investment of 2 lac.

  • Today morning i was frying egg without any flame under it. My room mate asked me that is it possible to fry an egg without heat?
    I said yes, if electric vehicle can run without charging then I can do this. Please don’t buy electric vehicle.You can’t afford electricity bill.😎

  • Price, price and price … Neither manufacturers nor Government are neither taking nor giving any initiative or subsidies to the people for sake of Environment and advancement. All seems like money game as always like always.
    Oh, and I cant reach Lahore from Islamabad… Dang it ( Thanks but no thanks)

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