Snapchat announced it will roll out creator subscriptions, introducing a feature similar to offerings already available on Instagram, Facebook, and OnlyFans.
Under the new system, subscribers will gain access to exclusive content shared through Snaps and Stories. They will also receive priority replies from creators and view Stories without ads.
Creators will be able to set their own monthly subscription prices. These prices can be aligned with Snapchat’s recommended pricing tiers.
The feature will first become available to select US-based creators starting February 23. In the US, iOS users will be able to subscribe to participating creators’ accounts.
Snapchat said it plans to expand the subscription option to Canada, France, and the UK in the coming weeks.
