Shaan-e-Pakistan in collaboration with Aden Rehan PR and Management Solutions and SocioOn, hosted a press conference at Shahi Hamam to celebrate achievements in music. The invitations were extended on behalf of Shaan-e-Pakistan to crème da la crème of Lahore, resulting in a grand exhibit and interactive session in the midst of notable personalities. The event was also graced by Shafqat Amanat Ali and Javed Bashir, the latter being the official music producer of the main event. The press conference was followed by an exclusive lunch sponsored by the official food partners; The Sweet Tooth and The Poet.
Furthermore, the event discussed the importance of promoting Pakistani talent especially in the field of music. The prestigious trophy that will be presented to the winners of the musical achievement awards at the main event- was also unveiled along with the names of nominees followed by an unplugged performance of Safeer Jaffery from Pepsi Battle of Bands.
Moreover, The Founder of Shaan-e-Pakistan, ‘Huma Nassr’ added,
“Shaan-e-Pakistan is a platform that aims to create peace and harmony between the two Nations, we come with the message that there is no difference and no hatred amongst the people of these two countries; hence all artists come together to perform and showcase with the message of peace and love.”
Shaan-e-Pakistan is a prestigious platform that has taken the initiative to bridge the gap between India and Pakistan to encourage peace in this volatile region using cultural elements of arts that bind the histories of the two countries. Pakistan and India share many similarities when it comes to music, art and fashion, and Shaan-e-Pakistan has used these very arenas to propagate a message of unity. In the past, it has hosted musical events graced by the late Amjad Sabri along with fashion shows exhibiting designers from both countries. Their first two editions have received great applause for showcasing the culture of the subcontinent in different countries.
However now, in light of the de-escalation of the current relationship between India and Pakistan, invitations to Indian artists have been cancelled. Shaan-e-Pakistan has decided to promote the local talent and will have top Pakistani artists exhibit their unrivalled talent. With Irfan Pardesi as the executive producer and attendees like Javed Bashir, Fariha Pervaiz, Tina Sani, Ali Zafar, Shafqat Amanat Ali, Sanam Marvi, Amanat Ali, Khumariyan, Aima Baig, Aqs band, Badnam from Pepsi Battle of Bands, Zain and Zohaib Qawal from Nescafe’ Basement, Sahir Ali Bagga and Abdullah Qureshi will surely make this event an unforgettable one.
Shaan-e-Pakistan is proud to announce The Social Square, SAN International, Book Me, Easy Tickets, Book It Now, JBnJaws, Shahi Baithak, Walled City, Topaz, GAIA, N Gents, Sweet Affairs, Sweet Tooth, Luxus Grand Hotel, Alkanooz, Mocca, The Poet and FM 91 as their official partners.
