Mobilink Wins Grant for SMS-based Literacy Programme

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Mobilink Foundation has been awarded a grant of USD 281,000 by GuarantCo to extend the outreach of its GSMA Award winning SMS-based Literacy Program, said a statement issued by the company.

Mobilink Foundation is the only private sector owned NGO from Pakistan to have received a grant for its CSR initiative. The program provides education over cell phones to learners not served by traditional education channels and is implemented in association with UNESCO and other reputable international partners.

Mobilink Foundations SMS-based Literacy Program has empowered 6,000 learners in its initial stage. The GuarantCo grant will enable the program to benefit an additional 2,500 learners in Khyber Pakhtunkhwa (KPK) taking the total number of beneficiaries to more than 8,500.

Bilal Munir Sheikh, Chief Commercial Officer Mobilink said, “As the most trusted telecom operator of Pakistan, Mobilink is committed to make every day better for the communities it operates in. The GuarantCo grant secured by Mobilink Foundation endorses our vision as well as efforts put in to improve the education scenario in Pakistan. As GSMA award winner, our SMS-Based Literacy program has become a flagship CSR initiative for Pakistan and I am confident that with this grant, this program will play a significant role in providing education through technology to the deserving youth of Khyber Pakhtunkhwa.’’

Andrew Bainbridge, Chairman of GuarantCo added, “Education is rightly recognized as an important contributor to poverty alleviation and human rights development, and we are excited to partner with the Mobilink Foundation in this program providing basic education to 2,500 women in Khyber Pakhtunkhwa. This replicable and scalable program is a perfect fit with GuarantCo’s development mandate, which includes supporting our client companies in setting up developmental projects that leverage the company’s primary business. We look forward to working closely with the Foundation in ensuring the program’s success”.

The grant is a result of a successful proposal submitted to GuarantCo by Mobilink Foundation. As a part of the project, Mobilink Foundation in collaboration with UNESCO will establish 100 learning centers in Haripur, Mansehra, Charasadda, Mardan and Nowshera districts of KPK.

The project will also create more than 140 job opportunities and will be managed under the supervision of trained teachers, internationally accredited auditors and project managers.

Tech reporter with over 10 years of experience, founder of ProPakistani.PK


  • Yasir Ali Raza

    Good Step by Mobilink

  • Khuda karay ye project sahi simmat main jayay, kahi street main nukar per kharday kan ko phone lagayay majno’on main izafa na ker day

  • Aizaz Ul Haq

    How SMS-based education works ?

    • Ahmed Habib

      Mobilink: hey baby you wanna learn new today?

      Student: yes

      Mobilink: today we will learn about pakistan idol, a singing competition. Would you like to continue?

      Student: yes

      Mobilink: first pay registration fee worth 100 pkr, okay?

      Student: No

      Mobilink: okay, our representative will get back mobile phone from you within 2 days, thank you for learning.

  • Bilal Aahil

    im not sure how this works, it sounds good but is it really an effective method of learning then providing them with better public schools and better education for the public sectors?

  • Muhammad Akbar

    haa grant mily gi na yaha ka family system jo kharab karna hai. yehi to bunyaad hoti hai kisi muashry ki