Oppo today launched the trio of R7 Plus, R7 Lite and Mirror 5 at a grand launch ceremony in Lahore. Phones will be available in Pakistan starting immediately after the launch event, that marked as OPPO’s first launch event in Pakistan.
OPPO Launch event was attended by celebrities, technology enthusiasts and company distribution channel partners from across Pakistan to pack the hall to its fullest.
The event was a grand affair in terms of magnitude but it came with some hiccups including lack of co-ordination, bad lighting and technical glitches.
Spectacular 3D and holographic projection was also displayed at the event which was the very First Time happened in any other smartphone launch events in Pakistan.
Faizan and Sophia co-hosted the event
During his keynotes, Mr Long Gang, CEO of OPPO Pakistan said “It gives me exceeding pleasure to have launched OPPO’s new line in Pakistan, the response from the people has been overwhelming and we look forward to investing in the Pakistan Market which has immense opportunities”
OPPO CEO said that Pakistan is going to have 60 million smartphones by end of next year and OPPO is all set to become one of the top smartphone brands in Pakistan.
OPPO, during the event emphasized its policy of GLOCAL that aims at bringing the global technological advancements and blending them with local taste to create products that can fetch local interest.
“In the short future we will have more local campaigns to interact with local market, because we understand — that as a renowned brand — we are not here to just sell our smartphones; we are here to be part of society as well”, said Mr. Gang.
OPPO CEO, during his keynotes, announced that OPPO is in process of revamping its distribution policies and promotions that would be more localized.
Addressing the distributors and dealers he said that they will see a new OPPO after today’s event.
Mr Long Gang, CEO of OPPO Pakistan (right) delivering his keynotes in Chinese while Mr. Changchun Hu, Brand Manager for Pakistan (left) translating CEO’s speech in English
While more details about the phones are below, here are prices for three OPPO phones that were launched today:
It won’t be out of place to mention that OPPO R7 Plus is priced at $499 internationally. With price tag of Rs. 39,990, Pakistan has become the lowest priced market for OPPO R7 Plus.
Oppo R7 Plus is a high end phablet and comes with a 6 inch screen an 1080p display. It’s powered by a quad core Snapdragon processor and paired with 3GB of RAM and 32GB of internal storage. You can extend that by up to 128GB through a microSD card.
The R7 Plus comes with a 13MP camera at the back and an 8 MP camera at the front.
It’ll be available for 39,990 rupees.
Oppo R7 Lite is the cheaper version of the R7 Plus. For 10k less, you get a 5 inch screen and a 720p display.
Under the hood you get the same quad core Snapdragon processor. That’s coupled with 2GB of RAM and 16GB of internal storage.
You can extend that by up to 128GB through a microSD card. The R7 Plus comes with a 13MP camera at the back and an 8 MP camera at the front.
It’ll be available for 29,990 rupees.
Oppo Mirror 5 comes with a 5 inch screen and a sub par 540p display display. It’s powered by a quad core Snapdragon processor and paired with 2GB of RAM and 16GB of internal storage. You can extend that by up to 128GB through a microSD card.
The Mirror 5 comes with a 8 MP camera at the back and an 5 MP camera at the front.
Mirror 5 has diamond cuts on the back, that glows at various angles to give the phone a splendid look.
It’ll be available for 29,990 rupees. From initial impressions we see no reason to choose the Mirror 5 over the R7 Lite but we’ll wait till we get our hands on the devices to make a definitive judgement.
OPPO co-operated with famous fashion designers Munib Nawaz and Shiza Hassan to launch the fashion designs with OPPO latest smartphones.
And this was the first time in Pakistan that Fashion Designers applied smartphones elements on the fashion design officially.
Check below pictures from the OPPO stage:
