Asia is fast becoming the center of digital innovation for the world. The region accounts for half of the world’s total Internet users, and it is already the largest regional e-commerce market.
Pakistan has gained recognition as a market full of potential when it comes to digitalization. Tech startups are on a boom in Pakistan with major investments coming in.
Future of financial services seems bright and 35% of global banking revenues are estimated to be at risk by 2020 due to disruption from new entrepreneurial business models in Financial Services known as ‘FinTechs’.
The ample work being done in the digital landscape in Pakistan and Asia (to be broad) has given businesses the ability to rapidly adopt new business models. E-commerce alternatives and easier payment modes has made it absolutely necessary for all the stakeholders to jump in the tide for maintaining their market share. Considering digital, mobile and social media as the rising tide is evident where marketers are turning to when it comes to creating their strategies at present.
Realizing the need and urgency to turn towards digital, Government of Pakistan is working on numerous project like the cyber-crime bill, safe city project, initiatives by PITB and vision 2025 that states (digitalizing tax records, digitally connecting cities and promotion of entrepreneurship and digital innovation as) the goals of the government.
“Internet of Things” (IoT) is an emerging topic of technical, social, and economic significance. Projections for the impact of IoT on the Internet and economy are impressive, with some anticipating as many as 100 billion connected IoT devices and a global economic impact of more than $11 trillion by 2025.
Pakistan is already set on the right path and advancing towards the digital revolution. The future is here, and it will not be wrong if we say that the future is alluring for Pakistan. The vision of DIGITAL PAKISTAN is being realized at a commendable pace and excites the stakeholders to find out what’s next.
DIGIMARK – International Digital Conference is the annual flagship event serving the cause of fostering and uplifting Digital Industry of Pakistan.
After a huge demand from Karachi, this year TEC (Training, Events, Consultancy) & Jang Media Group are jointly organizing Jazz DIGIMARK16 with the theme Digital Pakistan on 24-25 August in association with Easy Paisa, Co-Sponsored by Happilac Paints, WIFI Partner – WiTribe, Online Media Partner – ProPakistani, Electronic Media Partner – GEO, Travel Partner – Careem & Hospitality Partner – GoGhoom.
Visit http://digimark.pk for details about venue and registrations of Jazz DIGIMARK 2016, follow the happening through the official hash tag #JazzDIGIMARK16.