Cinepax Cinemas and UnionPay International signed a card issuing agreement for ‘Cinepay Reward & Payment Card’.
Backed by Bank Alfalah, Cinepay is a one-of-a-kind Cinema cobranded, card-linked wallet exclusively for movie buffs. With its unique payment system, Cinepay makes movie tickets and retail purchasing easier for customers.
‘Cinepay Reward & Payment Card’ is equipped with several features, including;
Arif Baig Mohammad, Chairman and founding owner of Cinepax cinemas said,
For the first time in Pakistan a Cinema co-branded Reward & Payment Card is being launched with instant accrual & redemption benefits embedded in an industry leading loyalty program. We at Cinepax continue to offer extra to our customers to become their favorite entertainment destination.
This cobranded card-linked wallet improves the customer experience a great deal, when it comes to watching a movie at Cinepax. It can be availed free of cost at any Cinepax location across Pakistan. Upon providing some personal details, the customers can get their Cinepay account created and delivered instantly. Movie lovers can now enjoy movies anytime they want.
Mr. Han Wang, General Manager of UnionPay International Middle East Branch, said,
“Cinepay is the first-of-its-kind solution in Pakistan that brings cinemagoers ultimate convenience and paybacks, and UnionPay International is proud to be a part of the project.
The unique transaction and reward management systems of this project make Cinepay the all-in-one solution that every movie buff of Pakistan has always needed.”