Daraz has entered into an exclusive partnership with The Catalyst Act (TCA) under which the marketing agency’s clients will now be offered preferential access to marketing assets on the Daraz platform at special prices, as well as access to insights and best practices to boost the brands’ online footprint.
TCA is a full-service marketing agency that prides itself in being performance-driven and data-savvy with a battle-tested team of experts that craft breakthrough digital strategies and deliver sustainable results.
Ammar Hassan, CMO of Daraz, said, “Daraz considers TCA as a strategic partner to expand the e-commerce understanding in the advertising fraternity and brands.”
Daraz’s mission, Ammar said, is to make it easy to do business anywhere in the era of the digital economy ties in with TCA’s mission to provide sustainable solutions that drive digital transformations and accelerate growth.
Ammar further commented that through this partnership with TCA, the brands on-board will be able to target tailored Daraz audiences across all product categories through multiple channels.
“We are thrilled to be in partnership with Daraz,” said Saman Javed, CEO of TCA. “Our vision is to be the first-choice e-commerce partner providing 360-degree marketing services to businesses throughout the region.”
“We are committed to becoming an integral part of our client’s success; achieving their strategic objectives whilst creating long-lasting business value through the delivery and management of their e-commerce operations,” she added.
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