World’s Biggest Esports Sponsor Signs MoU With STZA

Galaxy Racer, the world’s fastest-growing Esports company, takes a massive leap by signing with the newly established Special Technology Zone Authority (STZA) in the presence of President of Pakistan Dr. Arif Alvi and the patron of Galaxy Racer, His Highness Sheikh Mohammad Dalmook Maktoum, at a special ceremony held in Dubai UAE.

STZA is a new Pakistani government initiative that encourages foreign technology companies to invest in Pakistan, and Galaxy Racer is the first Esports company to establish itself with the STZA.

On the occasion, the GXR Group also announced that they are hosting the biggest Esports tournament in Pakistan with Esports titles such as Tekken, PUBGM, and FIFA that offer a total winning prize of PKR 20 million (USD 118,000). It is scheduled to be held in December 2021. The event will also be hosting an Influencer Con, and a Toys and Gaming festival, bringing the world of entertainment to Pakistan. Further details will be announced soon.

Fakhr-e-Alam has said that the forthcoming Esports tournament will be the first in Pakistan to be televised nationwide through a partnership with Ten Sports Pakistan.

Galaxy Racer recently announced its partnership with celebrity entrepreneur, Fakhr-e-Alam, as part of its South Asia expansion plans to grow the local ecosystem, with Fakhr-e-Alam spearheading Galaxy Racer Pakistan. Pakistan has recently legitimized Esports in 2021 by granting it the ‘regular sports’ status, which is a big win for the Esports industry in Pakistan.

Fakhr-e-Alam, CEO of Galaxy Racer Pakistan, commented, “This is the beginning of Esports and influencer marketing in Pakistan. We are all set to take Pakistani gamers and influencers to the rest of the world. With a vibrant youth and huge digital growth, we will see a massive paradigm shift in gaming and content consumption in Pakistan. As GXR, our aim is going to be simple and that is to fuel this growth at lightning speed, and with STZA one window operation, we will be able to execute our plans at lightning speed.”

With the rise of mobile games, developing countries have been recognized as one of the largest untapped emerging markets for Esports and gaming. With 100 million broadband subscribers, Pakistan’s gaming scene has the potential to dramatically evolve, and many youngsters have already made their mark.

Galaxy Racer has a global footprint with over 400 million followers worldwide and over 2 billion monthly views. Esports has gradually grown in popularity over the years, and the global market is set to reach USD 1 billion for the first time in 2021, according to a report by esports data intelligence firm, Newzoo.