When the floods hit Pakistan this year, Nestlé employees rallied to make a difference. Through the company’s volunteer program, Nestlé Cares, employees donated funds which Nestlé matched 1:1, resulting in 63,000 liters of NESTLÉ PURE LIFE being handed over to the Pakistan Red Crescent Society (PRCS).
This donation builds on earlier efforts where Nestlé Pakistan mobilized 300,000 liters of clean drinking water and 200,000 glasses of milk in collaboration with NDMA and provincial disaster management authorities.
Jason Avanceña, CEO, Nestlé Pakistan, said: “Our contribution to PRCS is a result of an internal voluntary donation drive by employees under our Nestlé Cares program, that was matched 1:1 by the company. Staying true to our values of being a force for good, Nestlé and its employees care deeply for the communities affected by floods, and we believe we have an essential role to play during times of crisis.”
Abaidullah Khan, Secretary General PRCS, said: “We are deeply grateful to Nestlé Pakistan for their generous contribution. This donation will go a long way in supporting our efforts to alleviate the suffering of those affected by these disastrous floods.”
From employee action to organizational commitment, this initiative highlights how collective care can create meaningful impact for communities.
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