Eid ul Azha generates approximately Rs. 641 billion in economic activity during 2025, making it one of Pakistan’s largest annual market events despite operating largely outside the formal economy.
According to Dawn, around 7.4 million animals are sacrificed across Pakistan during the three-day festival.
The study estimates total spending in a range of Rs. 539 billion to Rs. 752 billion, with Rs. 641 billion as the base case.
The scale of private spending in FY25 was equivalent to nearly 60 percent of the government’s Public Sector Development Program allocation of Rs. 1.1 trillion.
The study highlights Eid ul Azha’s role as one of Pakistan’s largest urban-to-rural wealth transfers. It estimates that livestock farmers receive more than Rs. 400 billion in income through animal sales.
Approximately 532,000 tons of edible meat were distributed during the 2025 Eid ul Azha. This makes the festival Pakistan’s largest annual food redistribution event.
There was also a sharp rise in cash circulation before Eid. Currency in circulation increased by Rs. 619 billion before the festival, while adjusted estimates suggest an abnormal Eid-related cash pulse of around Rs. 369 billion. Applying transaction multipliers, the resulting economic activity estimate of approximately Rs. 609 billion closely matches the livestock-based calculations.
Eidul Azha provides a rare glimpse into Pakistan’s vast informal economy, supporting livestock farmers, traders, transporters, butchers, hide collectors and tannery workers while generating hundreds of billions of rupees in economic activity that remains largely absent from official statistics.
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