EVDO Prospects in Pakistan

Mobile broadband has become hot topic these days, especially with the launch of World Call EVDO in Karachi and expected launch of PTCL EVDO next month. It just seems like that EVDO is going to be the next burning business in the country. Though, WorldCall has somewhat failed to give an early impression, and also their absence in Lahore/Islamabad (Though they have plans to roll out EVDO in Lahore next month), but future seems promising.  By the way, one of TGP discussion revealed that they are registering 25 new customers each day in Karachi.

Service issues and increasing level of dissatisfaction of WiMAX customers has defiantly created an opportunity for EVDO market to show its play. We can assume that in 2009 Pakistan would be having intense competition in mobile broadband segment of the market.

By the way, Mobile broadband is defined as broadband access in the cellular environment, such as GPRS, EDGE, HSPA, CDMA etc. Mobile broadband concept came in to existence after 2002 when on the go & ubiquitous connectivity was concern to every industry.

It is observed that Mobile broadband has been adopted effortlessly by customers, throughout the world, where ever it has been provided. But service providers are seen having core challenge in fluctuations of data rate available in different coverage areas of mobile network operators.

When we see Mobile Broadband’s scenario in Pakistan, service providers must consider many important issues, such as coverage area, and infrastructure development.
There must be massive deployment of network infrastructure and maximum bandwidth channels to maintain traffic and reduce congestion on the network. Our service providers must foresee the future demands of mobile broadband consumers, such as VoIP, IPTV and other bandwidth hungry applications, which would be essentials in coming years.

Just to mention, WLL companies are violating single mobility law, and they must legitimize this issue before this industry becomes extra rich in terms of mobile broadband services – for those who don’t know WLL companies, such as WorldCall and Vfone, must limit their customers to keep their handsets/EVDO devices with-in the coverage of a single tower.

With emergence of EVDO, I am not sure about the prospects of EDGE/GPRS services provided by cellular companies, which will surly suffer.


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  • Why r we so slow in adopting mod tech.Look at Europe,EU where Mobile Broadband is so common,telephone calls to USA etc so cheap but here & in Muslim Countries its either over priced or unavailable or so slow.I also feel so sad about UAE whoes Business picked up because local calls were free and now every thing so expensive.
    Wake up Pakistan. Competition is the name of the game. Cyber net our prestigious ISP has not reduced not even 1 paisa thru these years where as Bandwith rates been reduced several times.

  • well… it appeared that worldcall was planning on launching their evdo project in lahore in december 2008.. but its already january 2009 and no project has been launched… ptcl’s wireless broadband “broadband on the go” is only available to corporate or business people… do check back with them by february though, they said they’ll make it available for common people too by then…(i actually called up their call center and found it out)
    moreover… it seems to me that GPRS/EDGE speeds are fairly low as compared to EVDO speeds… but its such a pity that EVDO is not yet available in my city : Lahore… and i dont see when it will come!

  • The “Broadband on the Go” is listed in the Business/Corporate section of their website. Makes me think that the charges would be a little higher than worldcall’s.

  • Expecting PTCL launching mobile Internet during 2009 shall be nothing short of MIRACLE. Unfortunatly our Country is infected with Virus called ”CORRUPTION”
    Lets hope for Miracles and they do Happen so lets end on a Positive note that in times of World Economic Crunch the Companies shall rise above ground and give benifit to people…Business, students all.
    Good Luck
    Mushtaq

  • hey by the way PTCL evdo is available in Lahore… does any1 know how many customers does World call evdo has uptill now

  • EVDO CHEAPER THEN WIMAX.Wimax offer limited data download and upload………


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