Samsung Pakistan: This is How a Poor Facebook Admin can Embarrass Your Brand

We have seen blunders happening on official Facebook pages of multinational brands before (so often for Pakistani brands), when relatively inadequate Facebook page admins post updates/pictures without researching, or let me say by heavily relying on Google.

History repeated itself yesterday, when Samsung Pakistan uploaded an image on its official Facebook page with caption: “Picture perfect view made even more perfect with Samsung Galaxy S3”

Check below the screenshot:


Soon after the upload, comments started to come-in, with shouts that its not Galaxy S3, rather it appears more like a cousin of Galaxy Note. Complying with the commentators (apparently without researching), the page admin edited the caption and changed Title to “Galaxy Note”.

This was when someone tipped to Engadget that Samsung Pakistan has mistakenly uploaded the image of upcoming Galaxy Note 2.

Following is what Engadget wrote:

There’s one big reason to be skeptical, which is that this exact same pic already did the rounds as a potential GS III image before that flagship was launched. The only difference here is that it’s on an official outlet, which implies the jpeg in question could be sitting on a member of staff’s hard drive.

Story was naturally picked by the whole internet. The Verge was, however, able to settled the confusion by identifying that this was a concept design for Samsung Galaxy S3 posted on a Russian website.

Even worse, Samsung Pakistan updated following status, revealing that the mistake was on part of poor Googling – yes official page of Samsung Pakistan uses the mighty Google for its images. Check below yourself:


  • Saad Hamid

    The worst part.

    They wrote Google with a small ‘g’ :/

    • babafuka

      its just google not God

      • Tahir Anjam


      • Vicky

        God is not the only word written with a capital letter. Saad is right, it shound have been “Google”. Now go and learn English.

        • nikal

          but who the hell cares if its google or Google… Ive seen millions of time Pakistan being written as pakistan by Pakistani bhai’s… no one shouted ever then…

          stop being google slave… its no GOD for GOD sake…

          • Vicky

            lol, I dont care bhaijaan and I’m sure no one else does either. It’s just that the comment by “babafuka” irked me quite a bit:)
            And I too often write “pakistan”.

    • I also noticed that! LOL

      • Same here!
        Well, the people with small g of Google can commit such mistakes for sure :p

        • Zaki Khalid

          LOL! :p

    • Shahid Saleem

      I think a good way to think of it:

      1. When writing about the company or their services, use Google
      2. When writing about “searching the internet”, use google (like a verb — “he googled the picture”).

  • Seriously?

  • Getting Images from Google? Why din’t brand share that in the first place?

  • Usama SIddiqui

    hahaha…agree with adnan butt. They are getting images from google and the brand might not be sharing the photos with them.

  • Aswad

    internationaly embarrassing…

  • Aoa yar kio app log itni choti choti baton ko catch krty ho ho sakta hai app ki is criticism se us moderator bechary ki nokri chali jahy

    • lol…Seriously chtoii batt? 2 biggest websites of tech. quoted this blunder and it was international level Bisttii…

      • khan

        bolay to high level bisti ;)

    • Ali Ahmad

      I’m very sure there is no Bechara working as admin!

      Renowned brands are throwing money on their social media presence and this is the result!

  • lolx branders don’t have pictures of their own product :D

  • Fawad

    If it’s official page then Samsung must share high res images with them for marketing :/

  • Anonymous

    Picture perfect or pixel perfect?

  • Ikram Musawir


  • Usman Latif

    I wonder whether they have professionals handling their online branding. Whatever, this must have blew them away.

    • Rumors should be kept out of the Official Pages…. that’s what professionals usually do….

  • That’s shame..

  • Well, it looks like the fired the administrator same day, no status updates after that. May be I should apply :P

  • Sumair

    LOL I was reading this on Engadget and I was like wow just wow!!

  • And u guys had the time to write such a stupid thing. Damn if we critics . u guys top the charts lol. please write some thing relevant instead of complaining about the errors brands are making :)

  • LOL kitney wailey authors hain pro paki kai haha

  • We are in the habbit to like and comment everything on facebook without knowing what is it, specially our young generation do it badly.

  • waqar

    i know i’ll be hanged for this but i have to say it:

    looks like they hired a woman to do a man’s job ;)

    • Shahid Saleem

      No, you can get away with sexist jokes like that in Pakistan and especially in comments.

  • Waqas Ahmad Khan
  • Baaghi

    PML(N) has only one project in India? Think twice, they have whole business in India and then in Jeddah. Now a days stay tuned to electronic media for latest news.