Spellfix, a digital movie, songs and TV show streaming service, is set to debut in Pakistan. And the good news is that they support operator billing, i.e. customers will be able to pay for the service through their prepaid or postpaid mobile balance instead of credit cards.
For consumers in Pakistan, Spellflix has partnered with Fortumo, a carrier billing solution.
Spellflix currently supports Telenor, Jazz and Zong.
You can access Spellflix by clicking: https://www.spellflix.com/
Spellflix is said to be the only streaming service in Pakistan offering pay-per-view latest blockbuster Hollywood movies.
This essentially means that consumers can now watch movies, music and TV shows by charging payments to their mobile phone balance, and that too for a single movie or TV show, instead of monthly subscriptions.
Pakistan is the first market where Spellflix has launched carrier billing, where more than 64 million subscribers of Telenor, Zong and Jazz can now access the digital content without the need for a credit card.
In Pakistan, only 0.1% of people own a credit card while smartphone penetration is already above 30%. This means more than 44 million smartphone owners can access online content but are unable to pay for it through traditional payment channels.
Carrier billing solves this problem by allowing any mobile phone user to charge payments to their mobile account, regardless of whether they are a prepaid SIM card user or have a contract (postpaid) with their mobile operator.
To collect payments from users without bank cards, Spellflix integrated Fortumo’s Cross-Platform Mobile Payments onto their streaming platform. This allows Spellflix to reach users across Pakistan with one integration.
At the same time, Fortumo manages the full compliance (local legislation) and provides a platform-adaptive solution which increases payment conversion and revenue.