Helli is a Smart Helmet for Pakistani Bikers

There are not a lot of technology startups working on hardware in Pakistan and the ones that are can be counted on fingers. It’s not due to a lack of talent, but due to a lack of resources available for developing hardware in the country.

However, there are some exceptional startups that are working, and succeeding, at developing amazing products. One of these is “Lets Innovate”, a local hardware startup working on a smart helmet for motorcyclists.


HELLI is a “Smart Helmet” made by “Lets Innovate”. Its purpose is to not only protect your head from collisions better than an ordinary helmet would but also to keep you connected at the same time.

The team behind it comprises of numerous veterans and entrepreneurs from the Pakistani industry. The CEO of Lets Innovate, Ali Syed, has a vast experience in managing products relating to automation and robotics.

“We as a team came together back in 2015, with a vision to do something different in the field of technology on our own terms,” said Ali.

Lets Innovate was selected as a part of Jazz’s XLR8 program and also made it as one of the top 10 teams selected for Internet of Things at 4YFN, Mobile World Congress. Currently, they are housed at the National Incubation Center as incubator’s first cohort. They have previously worked on numerous products and have also delved in the field of home automation.

The idea of making a smart helmet for motorcyclists came to them when one of their co-founders almost having a tragic accident while riding a bike.

That triggered something across the team and that’s when they decided to make HELLI, a brand new take on the fairly old concept of a helmet.

HELLI comes with built-in Bluetooth, speakers, heart-rate sensor, dash cam, as well as GPS. It is also weather resistant and has an aerodynamic design.

It even comes with indicators on the back, which function through a small device that can be clamped on your bike’s indicators. When was the last time you saw a motorbike with actual working indicators in the streets of Karachi?

You can stay connected to your smartphone and take calls while riding the bike without any worries, listen to music, and keep a track of your heart rate. It comes with its own mobile app through which you can see your past location history.

The best part about this smart helmet is the shock/fall detection feature in case of an accident, which can automatically connect to emergency services with your current GPS location. It works by connecting to your phone via Bluetooth and calling the numbers you have saved in the app.

HELLI hasn’t been commercially launched yet and there is no word on how much it will cost either. The aim, according to Ali, is to keep it affordable while providing exceptional customer service.

  • A job well done if the price is affordable for the general public…though I personally won’t mind it being expensive with all these features..really glad that we are starting to produce such things in our own country :)

    • That product was simply overkill – It had an Augmented reality display, a 180-degree rear-view camera that could appear on the screen, etc. All in all, it was simply too advanced and overpriced to be a viable product.

    • and that got bankrupted by their own reasons, like inappropriate usage of funds

  • Nice and differentiated, good work for startup company but lack of any safety feature which h should be key consideration.

  • Great job! Just look out for distractions with the sensory overload when driving.

    But an important question for these people. Whee are you getting these helmets made?

    I have had a bike for many years and have been in accidents. One of which was where I hit my head on a rock. I was saved because someone had got me a helmet from England (this was 1970). In the years in between, I have seen many accidents and most people got killed because they had sub-standard helmets on. In two recent accidents the helmet fractured on impact and the sharp splinters punctured the brain.

    Most helmets made in Pakistan are just for show. The Police etc are not really interested in real safety. It has to be the people using it, who should be concerned.

    If you don’t believe me, buy a few helmets from the market and start with a 50 kg hammer or weight and hit the helmet which has been secured to the ground. Keep on going down in weight until you see that the helmets do not crack – maybe 5 kg. This is a simple test which, actually, is nowhere near the impact force which the helmet will see in real life: F=MxA – force equals Mass into Acceleration. Mass is the riders weight and the acceleration is about the speed at which the bike is travelling.

    There are no test and approval authorities (there used to be, many years ago – PSI) which can give these helmets a sign of approval. But they must do credible testing and carry legal liabilities if their approved products fail.

    You cannot sell anything like this abroad, unless it has the BSI, ASA, TuV etc., test approvals.

    Life in Pakistan is too cheap….

  • Overall good product. Especially those indicators lol as majority of bikers just use hand signals to indicate or their flashers are actually broken.

  • nice concept and good to know it will be available in Pakistan sooner.. keeping in mind that significantly large population uses helmets… moreover it will be helpful for companies to track their employees too

  • Ltd feature videos

    Watch more at LTD