Silkbank & Access Group Join Hands to Bring Loyalty Points Redemption & Digital Installments Across Pakistan

Silkbank and DigitalPass – a part of Access Group, have entered into a strategic partnership that opens a vast arena of points redemption choices for Silkbank cardholders. This alliance will enable Silkbank cardholders to shop at several merchants across the country and pay using their loyalty points – without being restricted to a conventional catalogue of redemption options.

In addition to this, Silkbank cardholders will also be able to book Instant Installment Plans at POS terminals and break the cost of big ticket transactions while shopping at selected merchants. Silkbank cardholders will also have the liberty to choose among different tenures to book installment plans for payments in real-time, thus transforming their retail purchase experience.

These initiatives will bring enhanced choices with added convenience to Silkbank customers by leveraging DigitalPass’expertise in digital payments.

Speaking on the occasion, Mr. Shahram Raza Bakhtiari – Director Retail Banking (Silkbank) said:

Silkbank as an institution has always taken pride in providing a top-notch customer service. We are a consumer centric bank and it’s this ethos that drives us every day in our product development and service delivery. We are delighted to have partnered with DigitalPass in this strategic venture and we look forward to taking our customer experience to the next level.

Mr. Yasum Mirza – Chief Business Officer, Access Group – said:

This alliance is a testament to our commitment of providing meaningful digital experiences to customers through innovation and simplicity. We hope that partnership with Silkbank will translate into even more value-additions for Silkbank customers in the future.

Silkbank has been a pioneer in the banking industry, in providing customer-oriented innovative banking services with a futuristic mind-set towards engaging its customers. Moreover Silkbank envisions to set a leading standard with its unique value-added offerings apart from the core banking experience.

DigitalPass, a part of Access Group, is Pakistan’s largest third-party network, and the industry veteran in providing holistic digital experiences and technology solutions to its valued clients.