Meta – the parent company of Facebook and Instagram – organized a media briefing session on its approach to privacy for Pakistani journalists at a local hotel in Islamabad.
Arianne Jimenez, Privacy Policy Manager at Meta in Asia Pacific, briefed the journalists around the social media company’s policies to protect user data and information safety on its platforms.
Meta representative told reporters that protecting people’s information is central to Meta’s vision of being a privacy-focused communications platform.
She said Privacy was fundamental to how Meta business worked, and that it was everyone’s responsibility at the social media company. She went on to brief that Meta was committed to giving people more control over their privacy choices, that was why it had built tools to give people more transparency and control over how their data is used.
Meta offers its users multiple tools and feature to help them take control of their privacy. These tools include privacy checkup, Privacy Shortcuts, Manage Activity, Audience Selector Tool, Who can look me up?, and the Privacy Center.
These tools make privacy, security, and ad control settings more accessible to the users, besides helping them decide who can see what they share and control how people find them on Facebook.
The privacy center is the educational surface for Facebook, Instagram, WhatsApp, and Messenger that provides helpful in-depth information on privacy.
Meta strives to help people understand its data practices by giving them more information and controls on its products and over ads, to ensure that personalized advertising and privacy are not at odds.
Meta offers Ad Preferences to let people take control of their preferences by adding, removing preferences set for them based on their profile information and activities on Facebook and Websites or apps used off-Facebook.
Meta tools, ‘Why I am seeing this ad? ‘and ‘Why I am seeing this post’ help people adjust their preferences by clicking on any ad or post on their News Feed.
Meta designs privacy controls into its products with guidance from experts in areas like data protection and privacy law, security, interface design, engineering, product management, and public policy.
Its privacy team works to build these perspectives into every stage of product development so that people’s information can be kept secure.
Tools on Meta platforms like Security check up, Two-Factor Authentication, End to End Encryption and additional Accountability for ‘Third Party Apps’ ensure information security.
Meta gives people more control and choice over their data, and gives them tools for deleting anything they’ve posted or transferring data to other services because Meta believes that part of having a free and open internet means that people should be able to transfer their data to other apps and services they use.
Meta doesn’t sell any user information to anyone. Partners and third parties who have access to certain data are required to follow rules about how they can and cannot use and disclose the information Meta provides.
At Meta, the process of refining privacy and security system is on-going and the company will continue to invest and innovate to give its customers the best user experience.
For more details, please visit Meta Privacy Center.
