The Pakistani brand known for its contemporary taste that caters to millennials, Generation is back with another lazy and easy breezy Generation Eid collection for the upcoming Barri Eid, 2023.
Generation is a modern brand but it’s known for keeping culture alive through crafty pieces. This time the brand has gone further in owning Pakistani heritage with its Generation Eid Collection 2023.
The Eid range this season embraces comfort and ease to the fullest, with the softest fabrics, fuss-free yet dressy embroideries, and airy cuts so we could live the dream of laziness and the bliss of doing absolutely nothing at least sartorially.
Generation presents Sanam Saeed as the face of the Barri Eid’23 campaign. Sanam is a fierce performer who has always embodied powerful fiery women in the roles she has enacted.
Here we have gathered a few of the most viewed and purchased outfits from their latest collection. Check these out to celebrate the power of self-care.
Sanam Saeed’s sheer feminine power and beauty are emulating this lovely dress.
A true embodiment of classic beauty, radiating a mysterious silence while gracefully donning the Mughal era-inspired jewel motif embroidered creation, Beguiling Grace 3- Piece Suit for Rs.11,498/-.
Inspired by the regal Mughal glistening net silhouette with hand-worked zardozi detailing which is a perfect fit for a queen.
This Angarkha from the Pan Banaras collection is for PKR 22,998/-
Vintage French floral napkins inspired ensemble translated as mukaish on solid bases, paired with a regal jacquard dupatta.
This dress is from the Metallic Muse collection and is for PKR 11,998/-
Live the fairy fantasy in this suit adorned with intricate dori work, paired with a dreamy scalloped organza dupatta.
This 3-piece suit from the Dastaan collection is for PKR 8,998/-
Even the fiercest of superwomen deserve to unwind and recharge. This Dastaan Maharani suit in grey is for PKR. 8,998/-
Get ready to bloom in the stunning golden masterpiece making it a perfect addition to your wardrobe. This 3-piece suit is in PKR. 7,898/-
For a chic and effortless look, this Sozan Kari top has got you covered with intricate and ornate details, making you look like a dream in pink only for PKR. 6,298/-
The Generation brand has always tried being inclusive with its heartwarming campaigns, be it showcasing its dresses on mothers, plus-sized models, or people with different skin tones and skin conditions like vitiligo, generation has always been on top of its game!
Head on to the nearby retail store or log in to the official website of the brand at www.generation.com to grab these lovely breezy silhouettes before they run out.
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