There are no permanent friends or enemies in international politics. Only interests. This is important to note as Saudi Arabia and Turkey are at loggerheads over…. food names. Apparently Saudi Arabia is so incensed at Turkey, they ended up renaming the Turkish Burger to Greek Burger because of politics.
Recently, a Saudi fast-food chain Herfy decided to rebrand its ‘Turkish burger’ as Greek. Oh, and there was nothing Turkish about that burger in the first place.
Herfy’s ‘Turkish Burger’ didn’t have Turkish ingredients or anything. It was being just marketed with the help of an Ottoman fez over a black mustache.
But thanks to political tensions between the two Muslim countries, the food chain had to substitute the gimmick for another one when a geopolitical shitstorm hit.
مافيه سفر صح؟
بس عندنا الطعم اللي بيسفرك ✈️🍔 جرّب كومبو الهندي أو اليوناني بـ 20 ريال 😍
وانبسط بالطعم اللي يوديك لبعيييد 😋 pic.twitter.com/YvBI0LgYqy
— هـرفـي (@HerfyFSC) October 18, 2020
Herfy’s ‘Greek burger’ now has the same beef patty and sauce but for half the price. At least that’s what Bloomberg said a Herfy employee told customers.
“It’s the same thing, …Just the name changed.”
What’s behind the latest Saudi Arabia and Turkey tensions?
Ties between Turkey and Saudi Arabia soured when Turkey emerged as a regional powerbroker amid the Syrian conflict. Turkey went to the frontline while Saudi Arabia was sidelined from the issue.
Later on, things really went South with the murder of Washington Post journalist Jamal Khashoggi at the Saudi consulate in Istanbul.
In recent months tensions began to simmer again when Turkish businessmen said Saudi Arabia was hindering the entrance of their goods. The Saudi government denies this. However, the chief of Saudi Arabia’s Chambers of Commerce, Ajlan Al-Ajlan did call for a Turkish boycott.
“It is the responsibility of every Saudi to stop importing Turkish products, investing in Turkey or traveling there due to the continuous hostility of the Turkish government to our leaders and country.”
المقاطعة لكل ماهو تركي، سواء على مستوى الاستيراد او الاستثمار او السياحة، هي مسؤولية كل سعودي "التاجر والمستهلك"، رداً على استمرار العداء من الحكومة التركية على قيادتنا وبلدنا ومواطنينا،
— عجلان العجلان (@ajlnalajlan) October 2, 2020
So are they really taking the boycott that far that Herfy’s had to rebrand an inauthentic Turkish burger as a Greek one?
Do you think food should be spared the sourness of political tensions? Because this is looking like Freedom Fries vs French Fries all over again.