Politics Reaches Facebook Ads Too

Facebook

Surfing across Facebook and browsing videos, I had my utter sheer of disappointment when I found one Facebook ad of someone condemning some government agency for some deed. Well, it’s not that I belong to that group that I was disappointed but it’s the nature of the ad that made me feel bad.

Facebook gave this option to users to let people know about the products and business that they are having. But thanks to our narrow mindedness, we only focus on blaming and using web for political massacre of the opponents.

If you really read what’s written on the wall of Facebook Advertising, you won’t go with such kind of ad but alas we only go for what we think is right!!

The wall clearly says “Reach your exact audience and connect real customers to your business”. Folks, come on. It’s plain and simple English. If the creator of the ad didn’t know the exact meaning, then let us know in comments and we will try our level best to explain.

Truth is, it’s really disappointing. Isn’t it?


  • I some how agree with your viewpoint, but dear its social marketing, what would you say about propakistani being the tech blog published a fake picture of a public gathering in Gilgit by a political party. the portal was inviting people to indulge in politics though they are here for some constructive tech discussion not for politics.

    • Dear that was letting people know about the photoshop enhancement by one political party. I hope you found technical view of that post :)

  • I will disagree with your point of view. This is not disappointing, it is encouraging. It means some one thinks that the number of resident and non-resident Pakistanis on Facebook is good enough and also a worthwhile demographic to reach via paid advertising.

    This will only lead to other political opinions being advertised. But the point that you have completely missed is that this will surely make sleeping marketers wake up and take notice. I see more corporate kinds making use of these spots.

    Eventually it is a good thing for the ecosystem of web entrepreneurship in Pakistan.

    • Agreed on the point that people are realizing the demographics but I didn’t completely denied the existence of Facebood Ad from Pakistani company. I had my reservations over the political statements in those ads. I don’t want Pakistanis to indulge in political talk shows and sarcasm using Facebook Ads. This place is surely for Web entrepreneurship like you said “..good thing for the ecosystem of web entrepreneurship in Pakistan”.

      Pakistani Online Marketeers are already occupying this space on facebook. Just came across Wi-Tribe and Telenor ads on facebook ads..

  • that was interesting information and the lack of photoshop training in one factual information filled post… :)

  • This is really sad situation, the problem with such ads is how they can be wrong and manipulative. Click bomb them out of their budgets.


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