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First Pakistan-Assembled Proton Saga to Roll off the Assembly Line Today

It has been a year since the launch of the Proton vehicles in Pakistan but the company still appears to be struggling to keep up in terms of market presence and vehicle sales.

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However, business is about to pick up as Al-Haj Automotive is finally ready to inaugurate the local assembling for the Proton vehicles. The first-ever locally-assembled unit of Proton Saga will also roll off the assembly line at the event.

Proton Saga is an A-segment sedan that does not have direct competitors in the Pakistani market because of its unique classification. While it is a point of contention for several car enthusiasts, the Saga’s only competitors in the Pakistani market would be B-segment sedans such as the Changan Alsvin, the Toyota Yaris, and the Honda City.

It is offered in three main flavors: Standard Manual, Standard Auto, and Premium Auto. However, they come with only one engine option — a 1.3-liter naturally-aspirated 4-cylinder petrol engine that makes 94 hp and 120 Nm of torque. Depending on the variant, the power is sent to the front wheels via either a 5-speed manual or a 4-speed automatic gearbox.

The Saga is fairly kitted out with the following features:

  • Immobilizer System
  • Adjustable Steering with Infotainment Controls
  • Remote Trunk Opener
  • Dual front airbags
  • ISO Fix Child Seat Anchors
  • 7-inch Smart Infotainment System
  • Foglamps
  • Anti-lock braking system
  • DRLs (top trim)
  • Stability control (top trim)
  • Traction control (top trim)
  • Front parking sensors (top trim)
  • Reverse camera (top trim)

Proton Saga was very popular upon being launched here, mostly due to the strong value proposition. It is a well-equipped family car that starts from Rs. 1.925 million and tops out at Rs. 2.425 million, which makes it a fierce contender in the Pakistani market.

Unfortunately, the extended lockdowns in Malaysia and the other general supply-chain issues have put a damper on Al-Haj Automotive’s momentum in the Pakistani market as both the Proton Saga and the X70 offer great value for money, making them quite appealing.

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Now that the assembly plant is set to become operational, Al-Haj Proton has the perfect opportunity to become a credible threat to its competitors in the local market.

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  • Hope one day Pakistan actually manufacturers it’s own car like our neighbors, then it will be a proud moment.
    This is just a publicity news.

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