GuGo Motors has officially introduced the GuGo Box EV in Pakistan, offering three different variants: E1, E2, and E3.
To make the launch more appealing, the company has announced three pricing options: Early Bird Offer, Launch Day Offer, and Regular Price, giving customers the chance to book their vehicles at discounted rates. This launch marks a significant step in Pakistan’s growing electric vehicle (EV) market, as more manufacturers introduce eco-friendly transportation solutions.
Pricing and Variants
GuGo Motors has structured its pricing into three categories. Customers who book early will benefit from lower prices, while those who purchase later will pay the standard rates.
Launch Day Offer
On the launch day, GuGo Motors is offering the Box EV at promotional prices:
- E1 – Rs. 6,000,000
- E2 – Rs. 6,500,000
- E2 Semi (430 km range) – Rs. 7,100,000
- E3 (Fully Loaded) – Rs. 7,500,000
Early Bird Offer (First 50 Bookings)
For the first 50 customers, the company is offering special discounted prices on the GuGo Box EV:
- E1 – Rs. 6,200,000, with a Rs. 1,250,000 booking deposit
- E1 Plus – Rs. 6,600,000, with the same booking amount
- E2 Semi (430 km range) – Rs. 7,200,000, requiring an Rs. 1,500,000 deposit
- E3 (Fully Loaded) – Rs. 7,600,000, with a Rs. 2,000,000 booking deposit

Regular Price (Ex-Factory Rates)
For bookings made after the launch promotions, the following regular ex-factory prices will apply:
- E1-Basic – Rs. 6,300,000, with a Rs. 500,000 booking deposit
- E1-Plus – Rs. 6,700,000, requiring the same Rs. 500,000 booking deposit
- E2-Semi – Rs. 7,300,000, with a Rs. 1,000,000 booking deposit
- E3 (Fully Loaded) – Rs. 7,700,000, requiring a Rs. 1,500,000 deposit
Features and Performance
The GuGo Box EV is designed to offer a modern and efficient electric driving experience. The three variants cater to different customer needs, with the E1 as the base model and the E3 as the fully loaded version.
The E2 Semi model, with its 430 km range, is a great option for buyers looking for extended driving capabilities. The E3 variant comes with additional luxury features, making it the most premium option in the lineup.
GuGo Motors has equipped the Box EV with advanced battery management technology, fast charging support, and smart driving assistance. The company aims to make electric mobility more accessible and practical for Pakistani consumers.
Booking and Availability
The company has confirmed that bookings for the GuGo Box EV will officially open on February 9, 2025. Customers can place their orders through the official GuGo Motors website. With limited stock and special launch prices, demand is expected to be high.


another unknown brand . pakistanis dont buy trash. we buy well knowns brands and usually buy top of the line .
Yes, top of the line Mehran.
mehran costs 60 to 80 lac??
lets agree to disagree, what car segment is this box challenging?
We buy brand not product, Suzuki Japan ka pressure cooker per sticker ho ga, hum ankheen band kar kay layeen gay 🤝✌️
inorder to compete with other small vehicles like picanto / alto / mehran /wagon R, etc they need to bring the price down to 30 to 40 lac . Also from good china brands like BYD , Nio, Xpeng, MG, etc
EV cars in Pakistan are indeed toys for the ultra rich. There is no chance even a person earning 3 lac a month can afford this price.
A car at a price bracket of 60 to 70 Mil is a cheapest one? what an amazing joke of the year.
People are reluctant to buy EVs due to quality and reliability issue. They might start stop working after 6 months and spare parts might not be available also. EV mechanics are less. China usually makes low quality stuff for Pakistan. Companies should try to solve these issues. I would buy an EV if a friend of mine says “I have been using it for 2 years without any major issue”.
The launch of the GuGo Box EV is an exciting step for Pakistan’s EV market! With competitive pricing and impressive features, it offers a great alternative for eco-conscious drivers.