In the midst of a global pandemic, the one luxury of life that we all are surely grateful for is the internet. It has allowed us all to stay connected and manage our daily life chores such as shopping through one medium.
While almost everything has shifted to online platforms, it comes as no surprise that most people all around the world prefer to do their shopping online as well. Daraz is by far the most sought-after online shopping site in Pakistan. Not only people use it as a platform for online shopping, but you can also sell your products on Daraz.
Being South Asia’s leading online shopping center, Daraz offers more than 100 categories of 20 million products on the website. Not only is it a virtual marketplace for hundreds of thousands of customers, but it also allows millions of sellers to connect with the world through their products.
If you are a potential seller with a product that can turn into a profitable small business for you, Daraz is the platform you should be marketing and selling your product on. Here’s how you can build a sturdy business using Daraz:
Sell Your Products on Daraz in 3 Easy Steps
Creating a Seller Account on Daraz
- To sell your products on Daraz, go to www.daraz.pk and click on ‘Sign Up’ on the right-most top corner of the webpage or go to Sell on Daraz.
- This will automatically lead you to another webpage with four options:
- DarazMall Seller
- Local Seller
- Global Seller
- Digital Good Seller
- Each option has a set of descriptions with the features that it allows. This will allow you to classify the products you want to sell on Daraz. Read carefully through those to select which option best suits your needs. To briefly guide you on what each option offers, here is a summary:
DarazMall Seller: This is the best option for you if you are a licensed business or run a registered company.
Local Seller: Sellers without a license should choose this option.
Global Seller: If your goal is to extend your product’s reach outside Pakistan and own an established business, this option is your best choice.
Digital Good Seller: Those who want to sell digital products should opt for this.
- After selecting your favorable option, you will be required to fill a form that will ask you for the following details.
Shop Name: You should set up a shop name that is easy to pronounce and short to remember. This is how you will be known on the website.
Mobile Number: You must provide a mobile number that you keep with you at all times as your potential clients will contact you on this number.
Password: Set up an easy but unique password to keep your account private.
Email: Fill in your business email ID that you check regularly. This is where all your billings and details will be sent to you.
Verification: You will be required to slide an arrow to prove that you are in fact a human being and not a robot.
Terms and Conditions: Check the terms and conditions box at the end of the form after carefully reading through them. Once you do that, your sign-up process will be complete and you should continue.
Adding Products to Your Account
After you have verified your email ID and phone number provided previously, you can continue to the next step. To sell your product on Daraz, it is important to give as much information about it as possible. This is where you can do that.
You will be redirected to your dashboard where you can add the products you would like to sell.
Go to the ‘Products’ option and hover above it. You will find the ‘Add products’ option. Click on the option to proceed and add the details.
Category: Choosing the right category for your product is very important. The website will also give you its own suggestions on what category you should choose.
Product Name: Select a small and easy name for your product that is easily recognizable to your customers.
Brand: If your product belongs to a specific brand, you should add the name right here otherwise choose ‘No Brand’.
Video URL: Most of the time sellers have a video describing the product or showcasing its features. If you have such a video, add the URL in this space otherwise leave it blank.
Highlights: It is wise to add the key features of your product in this section in bullets for easy understanding.
Products Basics: This is the section that must include your product’s basic features such as model, type, generation, etc.
What’s in the box: It is important to put the most accurate details in this section regarding all the items that a customer will receive on the purchase of your product. Your box must contain all the things you mention here and must steer clear of any misinformation.
Media: Here you may add a maximum of 8 realistic pictures featuring your product. Make sure to showcase as much of your product through these as you can.
Availability: You should turn this option on to show that this item is up for the taking. If your item goes out of stock, make sure to turn this off.
Price and Quantity: Set a desired and suitable price for your product.
Service and Delivery: Here you may add the package weight, warranty, dimensions etc of the package.
Promoting Your Products on Daraz
Although the website promotes your products on itself, it is always wiser to market your product too to stand out from the crowd. Personal marketing will not only make it easier to sell your product on Daraz but will also promote you as a seller. There are a number of ways you can do that for example, by writing a blog featuring your product’s specialties, creating and promoting it on social media platforms such as Facebook, Instagram, etc, and hitting the right audience.
Additional marketing will only allow you to score more sales and achieve the goal that you have set for yourself as a marketer.
There are a few things that must be kept in mind once you have finished uploading your products:
- Daraz will hold your payment for a good 15 days after your product gets sold. If the reviews are good and your product is free of penalties, you will get your funds minus the commission that Daraz will keep for itself.
- You can either choose Daraz Mall for the shipment procedure or you can choose your own method.
How to Delete Your Seller Account on Daraz?
If you change your mind about your selling account on Daraz and would like to cease all activity on it, you will have to contact the ‘Help Center’ and follow their instructions to delete your account.