If you remember Telenor Pakistan introduced Easypaisa Mobile Accounts, almost an year ago. Those Easypaisa mobile accounts came with limitation of lower daily, monthly, and yearly transaction.
Since then, Telenor has worked passionately trying to get success in Mobile Accounts field. And now they have moved this product to one level up – From Level-1 to Level-2.
In today’s article we will see, what extra they have added in it after upgrading it to next level.
Following are the services which one can avail after opening his/her mobile account. All of these services are available on both types (Level-1 & Level-2) of mobile accounts.
- Utility Bill Payments
- Mobile Top up
- Cash Deposit
- Cash Withdrawal
- Money Transfer
- Bill Payments (Wi-tribe, Wateen)
- Transfer In/out
- Schedule Payments
Level 1 Accounts:
Level one accounts are those which were offered last year. More details on Level 1 Accounts are available here: https://propakistani.pk/2010/02/25/bank-accounts-go-mobile-with-telenor-easy-paisa-first-look/
Limitation – 1
There are certain limitations on these accounts, for instance capping on money sending/receiving & transaction limits are defined against Level-1 accounts. Below are the details.
- Daily Transaction Limit: Rs. 10,000
- Monthly Transaction Limit: Rs. 20,000
- Yearly Transaction Limit: Rs. 1,20,000
Limitation – 2
Interesting point – Transaction is a sum of both types – Debit & Credit. If I deposit Rs. 5000 in my account and afterwards I transfer Rs. 5000 to any other customer on same day then my daily transaction limit will be exhausted after the completion of transaction, so if a customer wants to send Rs. 6,000 in a single day after depositing Rs. 6000 in account then he/she will not be able to do this as the total transaction will hit the standard daily limit of Rs. 10,000 – Strange Limitation J
Limitation – 3
Mobile account opens against a “Computerized National Identity Card” number & one person can only have one account against his/her CNIC number. Means if one person has two numbers then account will be opened only on one number against his/her CNIC#. Customer can not enjoy account’s services on more than 1 numbers.
1 Person, 1 CNIC, 1 Mobile Account
Limitation – 4
Maximum amount which one can keep in account is Rs. 60,000 but if somebody needs cash and he goes to office then he will not be able to get his whole amount because of the daily threshold limit (Rs. 10,000). Telenor will only pay him Rs. 10,000 and ask him, please come tomorrow and after second withdrawal of Rs. 10,000 his monthly limit of Rs. 20,000 will get exhausted, so he will wait for next month to get rest of the money back J
Level -2 Mobile Accounts
To overcome all these issues & limitations, recently Telenor has launched Level -2 mobile accounts. The only difference from customer point of view is of “Transaction Limits”.
There are further four types under the head of Level-2 mobile accounts with some differences in transactional limits. Below are the details of transaction’s threshold with respective categories of Level-2 Mobile accounts.
Level-2-(Basic) |
Daily Limit: 50,000 Monthly Limit: 100,000 Yearly Limit: 600,000 Max. Balance: 300,000 |
Level-2A |
Daily Limit: 100,000 Monthly Limit: 200,000 Yearly Limit: 1,200,000 Max. Balance: 600,000 |
Level-2B |
Daily Limit: 250,000 Monthly Limit: 500,000 Yearly Limit: 3,000,000 Max. Balance: 1,500,000 |
Level-2C |
Daily Limit: 500,000 Monthly Limit: 1,000,000 Yearly Limit: 6,000,000 Max. Balance: 3,000,000 |
Features:
Account opening fee for all types of accounts is same. i.e. Rs. 60 and there is no migration/up gradation charges from Level-1 to Level -2 accounts. For opening of Level-1 account one only needs an original CNIC but to open Level-2A, 2B & 2C accounts customer needs to produce some other proofs, such as salary slip or business proof.
On Level – 2 accounts customer can get money directly into their accounts from other countries as well which is a very positive aspect of this product.
With Level 2 Mobile accounts, those with business needs, or with e-commerce solution can get benefited by large.
Transaction Charges:
All this luxury is of course not free. We are getting hold of charges associated with the service. Check back for updates.
Money Transfer (from an easypaisa Mobile Account to another easypaisa Mobile Account)
Money Transfer (from a CNIC to an easypaisa Mobile Account)
Money Transfer (from an easypaisa Mobile account to a CNIC)
Cash Deposit into Mobile Account
Cash Withdrawal from a Mobile Account
Transfer In from a Tameer Bank Account
Transfer Out to a Tameer Bank Account
Mini Statement
Utility Bills Payment
- Rs. 10 to be charged from the customer for any Utility Bill Paid of any denomination
- No FED is applicable here
- Transaction Limits apply on Bill Payments
You can schedule recurring (bill) payments via web – also can check Complete Account Statement and History of all Transactions
http://www.easypaisa.com.pk/account
How to Get EasyPaisa Mobile Accounts?
You will need to visit Telenor Service Center to get the account opened. You can dial 345 for any easypaisa information.
Alarming Situation
So far Telenor has captured more than 0.2 million accounts but the main area to ponder is the usability of these captured accounts. As per our sources only 4% to 6% of the accounts are in active condition & on rest of the accounts there is no activity going on which is leading this product to a close end.
As this is USSD based service not a GPRS based, so some handsets are getting issues regarding USSD menu display, especially Chinese handsets.
One more important thing to mention here is – most of the population is illiterate and cannot read English menu, so if you are advertising product to masses then you should take the literacy factor into under consideration.
Awareness about easy paisa is there in market, people knows about money transfer procedure through Telenor outlets/retailers but when it comes to Mobile Account opening – Awareness factor in whole population goes down rapidly, so Telenor needs to focus on this draw back and should launch a massive advertising campaign particularly about Mobile Accounts.
Look at the charges way too much.
This service is only suitable for remote areas where there are no banks like villages and people send money from urban/semi-urban areas.
But on the other hand this product what i think will not gain popularity in cities as who want to transfer money can just deposit at any bank or use IBFT.
However, Atta will always be himself and would not research one bit before using the ‘Alarming Situation’ headline.
Dude. First, if someone is not using their Easypaisa account. They are keeping their money dormant. It will not cause any significant losses to Tameer Bank or Telenor. Furthermore, situation is indeed alarming as only 12% of Pakistan has banking access.
You are claiming that only 12,000 easypaisa account work. Dude, while reviewing a product – stick to point.
Propakistani is quickly turning into a telecom-gossip blog.
Are you trying to say that the facts mentioned in post are not correct? or you are disliking what has been written in there?
What I am saying that there can be two posts out of this one. One should be a product review; second one an honest and transparent critique.
Amir, how about you start polls. You know. The ones they have on engadget. Polls are great tools get responses.
Saad, thanks for clarifying and your feedback on review and critique – we may consider it in future.
Yes, Polls are good idea…!
Saad, you said “They are keeping their money dormant”
but point is – such accounts have zero balance as potential customer is not opening such account..so their is no concept of money/balance in such accounts
so here customer’s money is not going in dormant in fact “easy paisa account is in dormant condition” Telenor has no benefit of such accounts…
Ubl omni ids better than this.
bakwas hai bank account much batter then this
— With Level 2 Mobile accounts, those with business needs, or with e-commerce solution can get benefited by large.
I don’t get this. How can it be e-commerce if it it’s about phones only? ? Does telenor have an API for websites to integrate, like Paypal? If not, it’s only m-commerce.
If I run a web site and someone tries to pay me with easy paisa at 3am for a service on my site, I can only respond via phone and then turn on my computer and enable them. If no API.
It wont be as quick as credit card transfer, but easypaisa can be used as a good tool for selling products online.
Here we discusses this in past: https://propakistani.pk/2009/04/15/using-balance-share-as-online-payment-solution/
Sure, I know. I buy stuff from kitabain.com.
But, my scenario still presents problems. How can I buy at 3am??
hmmm
for our hosting business i think Level-2A is gr8 :)
but few think i don’t understand if some one send a payment and pay all chargers then why the person who Withdrawal payments pay chargers in mobile account ???
Usama, intresting question :)
If someone sends payment into an easypaisa account then no fee will be charged
Means if you deposit Rs. 500 into my easy paisa account then you will only pay Rs. 500 for this transaction & amount will be credited into my account.
when I process the withdrawal – charges will be taken then….
so it will only charged to 1 party.
Hope I have answered the query
Very detailed article, like it!
I also wana an API to pay and receive payments online!
API hmm good idea but it’s good to use by using Bank b/z easypasia never alternative of Banking system
for API u need a merchant account
Guys
Hi, the point i am going to raise is not directly related to the easy paisa but the advertisement ethics of Telenor.
Has our admn here tried to look into the talk shalk ad going on air in which probably a recently wed wife asks some silly questions from her husband. Look, ‘suna hai aap college may barray dil phhaink thay’. My dear freinds can you watch TV (matches or other shows) with your family and kids when such ads are going on air. Here are few of the aspects:
Cultural divergence; none of you would be willing to talk such things in fornt of your parents or kids;
It encourages back-biting, when it says ‘aap ki khala say baat hoin thi wo bata rahin theen’ etc
it is sanitizing the soceity to accept such discussions as norm.
I would request the pro pak to search into it and come up with recomendations for the PTA may be in consultation with the users, to implement a code of ethics for media.
Thanks
AMBAR
MI NA SIRF DO DIN EASY PISA ACOUNT ISTMAL KEYA HAI,PHIR BLOCK.YE ACHI SAHOLAT NAHI.
MI NA SIRF DO DIN EASY PISA ACOUNT ISTMAL KEYA HAI,PHIR BLOCK.YE ACHI SAHOLAT NAHI.
guys advertising ethics must be noticed,
as far as easy paisa or omni infact branchless bnking is concerned we must take an over all picture of its DOs & DONTs. it is surely a requirement for a country like pakistan.
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