PC Hospitality, one of Asia’s leading hotel group and the hospitality division of Hashoo Group, has signed a landmark agreement with Trip.com Group, one of the world’s largest travel service providers, to distribute its entire portfolio of hotels on Trip.com Group’s global platforms. The signing ceremony took place in Dubai, further strengthening PC Hospitality’s visibility on the international tourism map.
Through this collaboration, travelers worldwide will now have seamless access to book PC Hospitality’s diverse range of hotels, including Pearl-Continental Hotels, PC Legacy, PC Signature, PC Residences, and Hotel One properties, across major cities and tourist destinations.
“This partnership is a major milestone in showcasing PC Hospitality’s vibrant hospitality and tourism offerings to international travelers, and bringing further value to our owners across the brands portfolio” said Bastien Blanc, Chief Executive Officer, Hashoo Group Hospitality Division. “By joining hands with Trip.com Group, we are ensuring that our hotels are easily accessible to millions of travelers across Asia, Europe, Middle East and beyond, while reinforcing our commitment to elevating the guest experience and contributing to the growth of tourism wherever we welcome guests.”
The collaboration is expected to significantly diversify production by leveraging Trip.com Group’s vast distribution network, advanced booking technology, and global customer base. It will also provide PC Hospitality’s hotels with greater visibility among digitally savvy travelers who rely on online channels for planning and booking their trips.
The partnership between PC Hospitality and Trip.com Group aligns with PC Hospitality’s broader vision of promoting tourism, enhancing international connectivity, and highlighting must-visit destinations in South Asia.
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Fantastic news! Expanding global reach through strong partnerships like this is exactly what the hospitality industry needs to thrive in today’s digital world. Helping brands and businesses connect with wider audiences online is something we’re passionate about at Vibrank Flex, and it’s great to see companies embracing these opportunities to grow and innovate.