Cellular companies in Pakistan are most concerned about ARPU level these days. Size of network they have attained, and the subscribers’ base, this is the time when they are looking to maximum their revenues. However, decreasing rate of ARPU has kept many minds of the industry busy, in solving the equation of ARPU level for their respective operator.
ProPakistani has been working on a research that how much SMS packages contribute to this ARPU dilemma.
Before we conclude, we thought to take input from industry. Please share your thoughts in below comments or contact us through this page for your say.
And question is: What you think, if SMS packages have played key role in decreasing ARPU trend?