Samsung Electronics Company Limited, as a joint promotion with McDonalds Pakistan, has introduced the latest Samsung Corby Series mobile phones at McDonald’s outlets across Pakistan. McDonald’s customers are provided with a chance to win this fabulous cellular product through participation.
The youth oriented series is focused on interactivity and is laced with exciting features such as video, images, sound, music and data sharing. The joint promotion aims to generate excitement among the youth and providing them a feel of the touch phones and boosting their comprehension. Corby phones are specially designed to enhance the ability of young people to make new friends.
The Managing Director of Samsung Pakistan Mr. Steve Han said, “Two highly prestigious Global brands Samsung and McDonald’s have come together to provide the customers with healthy social activities and cellular interactions, where the young generation can get a hands-on experience of the latest Samsung Corby phone while enjoying the great taste of McDonalds Meals and desserts. We have created this promotional alliance to engage with the young, quality conscious customers”.
Zeshan Qureshi, Head of Samsung Mobiles, Pakistan and Afghanistan said that this fun-filled activity also includes special McDonalds-“Corby Meals” along with a variety of gifts, hampers, giveaways and several chances to win the latest Corby phones through lucky draws. It will be conducted at all McDonald’s outlets in Pakistan , where the expected customers are around 100,000 per month/per outlet. This makes it a highly appropriate location for Corby Promotions.
The selected outlets are spread out at strategic locations across Pakistan, including Karachi, Lahore, Islamabad, Rawalpindi, Faisalabad, Sialkot and Hyderabad. Stall activity will be held for 30 days, all customers of Meals will be entered in a lucky draw, and each venue will have one lucky draw winner.
The outlets will feature Kiosk displays with promoters, Corby Artworks branding, Mobiles & Dummies on display for visitors. The Outlet fascia will also be co-branded with Corby Meal.