By Sarwat B. Khan
Just one month after the official launch of the WiMAX product, Qubee has started charging initial cost or what they call (non-refundable) installation charges – however, tariff plans remain the same. These charges are other than security charges.
Earlier Qubee was offering Zero charges for installation, which are now Rs. 500 for Modem and Rs. 1,500 for Wi-Fi device. These prices can be verified from Qubee’s helpline, as they are yet to be updated on official website.
With a very few customer base, and limited bandwidth, Qubee still have a way to go to survive in the wireless broadband market and co-exist with giants like Wateen.
Given that Qubee is still to launch its services in Islamabad, Rawalpindi and Lahore, this hike in pricing is going to give tough time to its sales team.
To give the picture, here is a comparative analysis of Qubee offerings versus Wateen’s:
Augere needs to do serious thinking to survive in this market. Poor taglines like “Insomnia is in fashion” on billboards all over the places cannot save them in competitive market.