Pakistan’s App Exports Reach $11 Million Per Month During 2015-16

Pakistani app developers are not only designing mobile apps for local market but they are also developing apps for exporting. As a matter of fact, Pakistan’s app exports reached $11 million on a monthly basis as per statistics from Pakistan Software Export Board.

Local developers in Pakistan are talented enough to meet global requirements when it comes to designing mobile applications for foreign clients.

‘Pakistanis are unique in their innovative way of designing apps with creative and user friendly interface’, said Noman Said, Chief Executive Officer, SI Global Solutions.

Pakistani Software Companies Ready for the Challenge

The competition in the global market is immense but Pakistani companies are making to hold their share through expertise and performance. This trend needs to be pushed up since business of foreign clients is attractive in terms of values and knowledge acquisition, said Noman.

However, foreign clients are very committed and nothing less than high quality work is expected. In terms of mobile applications, they must be designed on native platforms to truly take advantage of the OS whether it’s Android or iOS .

Pakistan and Its Smartphone Revolution

In Pakistan, rising use of smartphone handsets with high speed internet means that businesses as well as government functionaries are adopting the easiest ways of connecting with masses through mobile apps. This can help them reap the most benefits in the society. But its needs to continue in a sustainable manner, something that’s not quite evident till yet.

Many apps made in the local market have been copied from those available from global markets. Interestingly the fact is that the demands and requirement of our local societies to use these apps are quite different, so this model isn’t sustainable in the long run.

Once mobile apps fail to work for public ease due to copy-pasted designs, this will shatter the confidence of users in the market, which as a result will have adverse effects for corporations and government authorities.

Design Native Apps for Users, Not for the Sake of Making a Quick Buck

The trend of introducing mobile apps is emerging in the local market. The good news is that their increasing adoptability shows signs of rising public confidence in using mobile apps and technology for their personal and commercial needs. However, this technological tool should be designed in a way that will build trust and provide benefit to its users.

Noman further explained that native apps are smooth and efficient. They serve the purpose as opposed to copied apps that have limited functions and various restrictions in terms of functional amendments.

If corporations need to add features in the app, only the native apps could be built with that capacity in mind but not crossed apps.  Unfortunately, this is happening in Pakistan where mega corporations are being cheated by unscrupulous developers who design crossed app and that too at high price.

At present, the utility of mobile apps is very low in Pakistan because a majority of the users have feature handsets. However, the future is bright because of increasing smartphone adoption and even though people in Pakistan are reluctant to use paid apps, other models like freemium could be an alternative solution.

The competition among software houses and mobile app developers is quite healthy but they should also flex their muscles to design and produce apps for next gen watches and smart television sets that have a broader appeal worldwide.