Careem, an On-Demand Chauffer Service, Hosts a Scavenger Hunt in Lahore

Careem, a recent edition to Pakistan’s technosociety, is an app based chauffeur driven car service in the MENA Region. What is so great about this app is its flexibility in payment methods, by cash or credit card, and prompt door service.

Apart from this, the chauffer driven car service gives you the option between booking your car at that instant or at a later time. Even if you are stranded without data access, you can book their service via their customer care call center. You can download this app on Android’s play store and iOS App Store for your mobile phones. They are currently operating in Lahore, where they are offering chauffer services with Toyota Corolla’s.

Recently, Careem hosted an inter-college scavenger hunt in Lahore. The basic idea of Careem Scavenger Hunt was to engage young students so they can experience firsthand the cab service and also to bring a fun event for Careem drivers called “Captains”. The hunt comprised of teams booking Careem cars through their app, and guessing locations based on the clues provided to them. After calling their rides, they had to take a picture at every destination in the background as proof of the location.

This eccentric activity was designed for one of their targeted customer groups, giving the students a good platform to engage and meet the Team Careem. Careem in Pakistan operates with the idea “act global, think local”. Although their operations are in tandem with global practices, their execution relies on local thought process. This scavenger hunt was a way to connect the heritage of Lahore city with the younger generation, telling a unique story of the city with its cultural and historical landmarks.

Amongst the participants were 6 Teams, comprising of 4 members each, who competed against each other for the Winner and Runner-up prizes. The participating universities were:

  1. Lahore School of Economics: LSE
  2. Lahore University of Management Sciences: LUMS
  3. University of Central Punjab: UCP
  4. Pakistan Institute of Fashion and Design:PIFD
  5. Forman Christian College: FCC
  6. National College of Arts: NCA

The clues were actual locations spread over Lahore, worded with twists such as:

I am a house where free-thinkers and writers who have served the nation come to get served their favorite drink. The answer was Pak Tea House.

LUMS took home the winning cash prize of Rs. 20,000/- , whereas, PIFD took away the runner up cash prize of Rs. 10,000/-.

Careem in Pakistan aims to change the perception of car services with its different payment methods, transparency in bookings, around the clock helpline, and comfortable rides from location A to location B. Their focus has not only been to provide transportation, but of premium, prompt, and consumer comfort driven service.


Careem, an On-Demand Chauffer Service, Hosts a Scavenger Hunt in Lahore

Careem, an On-Demand Chauffer Service, Hosts a Scavenger Hunt in Lahore

Careem, an On-Demand Chauffer Service, Hosts a Scavenger Hunt in Lahore

  • i thought about using it today i recieved a message from them saying go anywhere in lahore for 200, i needed to go home from comsats which is 35 km away so i called them, i asked if i can get the 200 deal cuz it seemed an economical option at that time but they said that the offer has expired and you shall pay 30 per km and some 200 or 300 a standard cab fee something like that which made a total of 1400 approx so not a very great deal if u are very far

  • Get private car 2016 and enjoy personlaized service and peace of mind on very economical prices on daily, weekly and monthly basis , Pasban Tours , contact now , Arif Hassan ,0300 493 8082.

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