Following the success the likes of Udacity, Coursera and others, Google has started something similar with their new Digital Garage.
The Digital Garage offers free online modules designed around:
- Building a web presence
- Using search to get noticed/discovered
- Google Analytics
- Social media presence
- Getting discovered on social media
- Online advertisement
- Building an online store
Who Is This For?
These modules are aimed at entrepreneurs, startups and physical businesses that are interested in digital marketing. These courses will help you get started and improve your business presence online and help you market yourself effectively to customers whether it’s video, social or search.
Starting Learning and Getting the Certificate
You will need to register yourself at The Digital Garage to get started. The lessons are free of cost so you wont have to pay a dime. Head over to the topic library to view the details of a lesson you are interested in.
In total, there are a total of 22 lessons and if you do them all, you’ll get a ‘Digital Garage Certificate of Online Proficiency’ which Google is offering in partnership with Interactive Advertising Bureau, definitely something you can put on your CV!
The FAQ page will answer any other questions you may have about the Digital Garage and the lessons they offer. In case you like such initiatives, you might want to check out the Google Primer app, which is a stellar resource for bite sized marketing lessons on your mobile devices