Here’s How Much Mobile Companies Made in Revenues Over the Past Three Years

Mobile phone companies made a total of Rs. 362.48 billion in net revenues (excluding WHT or GST that they collected from consumers) in FY 2017, latest stats have revealed.

According to official data presented in the Senate — that is available with ProPakistani — mobile phone companies made Rs. 362.48 billion in 2016-17, up from Rs. 320 billion a year ago.

Important numbers worth looking at are Zong and Ufone’s revenues, which came to limelight for the first time in the past few years.

Zong’s revenues in 2017 stood at Rs. 65.95 billion, up from Rs. 47.75 billion in 2015. During the time, Zong crossed Ufone to become the number three operator in terms of revenues.

According to official numbers, Ufone saw a negative growth in 2017 as its revenues decreased from Rs. 51.27 billion in 2016 to Rs. 50.98 billion in FY2017. This negative growth was mainly due to the company’s focus on revenue generating customers while it halted new sales activities.

During the aforementioned period, Ufone tried to increase prices to rationalize inflows as compared to its expenses, however, with the appointment of Rashid Khan (CEO, Ufone), the company is once again aggressively pursuing new sales and revenues. Ufone’s numbers are likely to have improved since then but since we don’t have more recent numbers, we can’t say how much Ufone has grown since FY2017.

Jazz grew almost 50% during the past three years, and that’s mainly due to the unification with Warid’s customers. Its yearly revenues reached Rs. 144.04 billion in 2017, that’s almost 30% more than its nearest competitor, i.e. Telenor Pakistan.

Telenor Pakistan’s total revenues stood at Rs. 101.51 billion in 2017, up from 93.81 billion n year ago. The company has been seeing a steady but consistent growth for the last few years.

Jazz, as you can guess, topped the Cellular Market share in terms of revenues during 2017 with 40% market share while Telenor Pakistan grabbed 28% market share during the reported period.

Zong had 18% market share while Ufone contented with 14% of market share for cellular revenues during 2017.

It must be mentioned here that revenues of mobile phone companies are set to grow further (at least 10-13%) during 2018, mainly due to new customers and the removal of taxes on telecom services.

Mobile Cellular Revenues

2015 2016 2017 3 Year Revenues
CMPak 47.75 52.40 65.95 166.106
Telenor Pakistan 85.27 93.81 101.51 280.90
Jazz 94.30 122.70 144.04 361.04
Ufone 49.38 51.27 50.98 151.64
Total 276.7 320.18 362.48 959.69

Figures are in Billion Pakistani Rupees

Tech reporter with over 10 years of experience, founder of ProPakistani.PK


  • By looking at financial numbers, it seems that Pakistani Telecom market can ideally afford only 3 operators.

    • How? By your logic, there should be only one car manufacturer in Pakistan. Indact we should not even manufacture cars here rather import them.

      • There is a difference in car manufacturing and Mobile services and tax rates. This is revenue not profit my dear. Investment required for Mobile services and car manufacturing is very different.

    • You guys are thinking in perspective of the business owners. Instead the focus here should be on more value to customers, which can only happen if there are multiple players in the market not only 3 or 4… We want more Telecom operators so that the people can enjoy better services and packages for their bucks and let the competition between the companies play its role.

      • More companies, means more competition, means cheap rates, means substandard services. You have to choose between quality and rates.

        • In which world are you guys living?… The only reason why Zong ever invested in 4G was to compete with the big brands already settled in Pakistan. It made no commercial sense at that time since even the 4G smartphone penetration was extremely low. Zong is the only reason why 4G Smartphone imports were pushed to Pakistan and competition also had to upgrade later to compete (MAKING THE SERVICES BETTER). This was the only way for them to establish themselves as a superior brand among the competition. If it wasn’t for competition we would still not have 4G here in Pakistan.
          Just compare it to the automobile industry which has no competition. According to your business sense the Automobile industry of Pakistan should be offering high quality cars and awesome features right? but why aren’t they doing it then ??

          • Well Talking about Zong, Zong haven’g sent a single penny untill now back to its home country as profit. Instead, they are still getting money from parent company. Rest of the companies are here to make profit. No one has big pockets like china mobile.

            And comparing Mobile services with Aitomobile is like comparing furniture with achaar. Compare mobile services with mobile.
            India is experiencing biggest competition in the world, users are getting lowest prices, but india also has lowest 4G speed in the world which is 5 Mbps average. Is this what you want?

  • By looking at financial numbers, it seems that Pakistani Telecom market can ideally afford only 3 operators.

    • Wikipedia pay search krein
      Jazz Pakistan
      Telenor Pakistan
      Zong
      Ufone
      Kafi ingfo mily ge apko
      Jazz aor telenor k aik ownership mein hein , locally 2 different companies hein , jb b combination hoa , Jazz aor Telenor ka hoga
      Ufone ke parent PTCL ha Zong ko zarorat ha Ufone ke , so PTCL b lena majburi ha
      Jazz aor Telenor ko PTCL k sath combination krny ke zarorat nhi because huge investment require ho ge , ab Jazz + Telenor hoga wo b aik lamby procedure k baad
      Wo procedure ap wikipedia pay search krein gy to samjh aa jay ge apko

      • Telenor has sold its shares in Veon, the parent company of Jazz. So Jazz and Telenor merger is possible but CCP will not allow it because it will amlost finish the competition in the market. Telenor and Ufone and Zong and Ufone mergers are more likely possible. Telenor and Ufone merger might irk CCP as well. But I think Zong and Ufone merger will eventually happen one day. And merged customers and spectrum is worth paying for.

        • Bhai Jan Ufone ko direct purchase nhi kr sakty aor na he merger possible ha , iske wajha PTCL ha jo Ufone ke parent company ha , Ufone sirf aik subsidiary ha , aor Telenor ya Jazz ko itni huge amount invest krny ke kia zarorat ha ,? Jb k Telenor ny apna India wala business b chorr dia ha aor Veon mein say b apna minority hisa nikal k raqam wasool kr le ha , ab raha Telenor Pakistan ka business ! To wo abi Jazz waly GTH walon ko nikalein gy phir Telenor Pakistan k sath merge krein gy , aor CCP approval zaror dy ga na deny wali kon c bat ha ?

          • 1st of all a parent company can sale its subsidiary any day, there is no legal condition for buying complete group in order to get a subsidiary. Airtel bought Telenor India a subsidiary of Telenor group not full Telenor.
            A mergerd company should not exceed 38% of market share at the time of merger as per CCP laws. Telenor+Ufone merger will break this limit. Jazz+Warid merger didn’t broke this limit at the time of merger. Although now they have crossed 38% market share but now they are a single company. Right?

            • Right
              Isi wajha say Ufone ka merger nhi hoa abi tak
              Q k with parent comapny Ufone ny sale he hona ha jb b hona ha
              Aor uy etisalat say 800 Milloin USD ly k hona ha us say pehly possible nhi
              At the end of this discussion
              Telenor ko PTCL ya Ufone ke zarorat nhi ha
              Zong ko zarorat ha Ufone ke

  • All owned and or operated by foreigners. Their only competition are fiber line operators such as Nayatel Cybernet and Multinet but these locals are forever made to pay taxes by every community! The whole broadband and data industry is tilted in the favor of foreign operators.

      • Asalam o alaikum bro ufone 4G trials kahaan chala raha hy? Kis city mein ? Because ufone ki tu 4G sim he nahi exist karti kaheen
        Aor tu aor Ufone ny 4G spectrum he purchase nahi kia
        Tu phir ufone 4G trials kahaaan aor kaisay dy raha hy
        Hopefully u will reply me in detail
        Thanks in advance

        • I got SMS on ufone… You can ask more info from their Facebook account. There were trails two months ago.

  • Supreme court ney mobile cards pay tax khatam keya final decision tak. But mobile companies ney package aur call rates increase kardeye. Jo net package pehlay Rs.744 may lagta tha tax katotey kay bad ab wo Rs.1000 may lagta hay . Tax na katney la faida public ko nahey balkey companies ko hora hay. PROFIT TO INCREASE HONA HEY HAY .

  • The revenue of weakest player, i.e. Ufone is 5 times higher than the whole Auto industry including Toyota, Honda & Suzuki combined and still some people think that we need only three operators. All this hue & cry is just a fuss.

    No… We need all four operators in the market with better legislation to protect the rights of employees of telecom operators & their vendors/subcontractors.

    P.S: Ufone isn’t going anywhere soon because thankfully, our establishment has realized the need to protect our national organisations. Else it was about to be swallowed by our so called friends a couple of years ago.

  • You guys are thinking in perspective of the business owners. Instead the focus here should be on more value to customers, which can only happen if there are multiple players in the market not only 3 or 4… We want more Telco operators so that the people can enjoy better services and packages for their bucks and let the competition between the companies play its role.

    • Game of two players is more interesting than more than two
      ,
      Services will be more better if there are two companies

      • In which world are you guys living?… The only reason why Zong ever invested in 4G was to compete with the big brands already settled in Pakistan. It made no commercial sense at that time since even the 4G smartphone penetration was extremely low. Zong is the only reason why 4G Smartphone imports were pushed to Pakistan and competition also had to upgrade later to compete (MAKING THE SERVICES BETTER). This was the only way for them to establish themselves as a superior brand among the competition. If it wasn’t for competition we would still not have 4G here in Pakistan.
        Just compare it to the automobile industry which has no competition. According to your business sense the Automobile industry of Pakistan should be offering high quality cars and awesome features right? but why aren’t they doing it then???


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