Audi Premier Motors debuted the new E-Tron in Pakistan in 2020. The completely built-up (CBU) luxury electric vehicle (EV) is available in an SUV and a Sportback version.
Like its completely built-up (CBU) counterparts, E-Tron fell prey to the depreciating local currency, rising taxes, and shipping costs two months ago, which have led to a price hike of up to Rs. 25 million.
In promising news for a small niche of buyers, Audi has reduced the prices of the E-Tron by up to almost Rs. 20 million.
Effective immediately, the new price of the E-Tron is:
| Models | Old Price (Rs.) | Revised Price (Rs.) | Difference (Rs.) |
| E-Tron 50 | 32,450,000 | 22,300,000 | 10,150,000 |
| E-Tron SB | 38,000,000 | 24,850,000 | 13,150,000 |
| E-Tron GT | 48,325,000 | 34,500,000 | 13,825,000 |
| RS E-Tron GT | 68,000,000 | 48,500,000 | 19,500,000 |
Luxury EVs are gradually catching on among the big city dwellers across Pakistan with E-Tron being at the top of the food chain. Considering its features, looks, and performance, Audi E-Tron is a credible threat to petrol or diesel fuel-powered high-end cars that are almost twice its price.
For most people in Pakistan, Audi E-Tron is an unobtainable commodity even after the price cut. However, for people with enough purchasing power, it is a great addition to their 5-to-8 car garage.