Toyota Indus Motor Company (IMC) has announced major price reductions for its Land Cruiser LC300 and LC250 models in Pakistan, citing changes in government levies as the reason behind the revised rates. The new ex-factory prices became effective on July 1, 2025.
Under the revised structure, the Land Cruiser LC300 petrol variant has seen the largest drop, falling from Rs. 12 crore to Rs. 9.5 crore, a reduction of Rs. 2.5 crore. The LC250 lineup has also seen notable adjustments. The diesel variant now costs Rs. 6 crore, down from Rs. 7.555 crore, while the petrol variant has been reduced from Rs. 6.66 crore to Rs. 5.5 crore.
Toyota IMC has instructed all dealerships to ensure transparency and inform customers clearly about the updated pricing, which applies to both new and existing orders booked on or after July 1, 2025. These ex-factory Karachi prices are inclusive of sales tax, Federal Excise Duty (FED), and dealer commissions but exclude freight and insurance costs.
While the price cuts have been welcomed by potential buyers, Toyota has also warned that these rates are provisional and may be revised in response to any future changes in government tariffs, import duties, or policy shifts.
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