Mobilink Mysteriously Takes Down No Samjhota ads from Franchises

By Aamir Attaa · Friday, Mar 12, 2010 9 Comments

Mobilink Mysteriously Takes Down No Samjhota ads from Franchises

We are told by several Mobilink Franchisers that they have received orders for immediate removal of all “No Samjhota Tag-lined”marketing material. Unlike usual clearance of marketing material, which Mobilink follows during campaign re-launch or campaign expiry, Franchisers were asked to remove all banners/ brochures and to destroy them. A...

Keep Reading »

3 Day Web Expo to be Held at Bahria Univ, Islamabad

By Aamir Attaa · Monday, Mar 8, 2010 5 Comments

3 Day Web Expo to be Held at Bahria Univ, Islamabad

Blogging has taken the world by storm. It is increasingly becoming the most popular method to express one’s thoughts and feelings on the internet, as well as an effective medium to earn a respectable living. These days, all the business around the world, and specifically the technology industry maintains at least one official web log to announce its...

Keep Reading »

This Taxi Driver wants you to Search Him on Google

By Aamir Attaa · Monday, Mar 8, 2010 11 Comments

This Taxi Driver wants you to Search Him on Google

Search Engines are vital for any business. This is valid not only for the online businesses and entrepreneurs but a Taxi Driver from Rawalpindi is also well known to the benefits a search engine can bring to him. Asif Ali Shah running a full fledge PR, branding, online marketing and lead generation campaign for his book “For Hire” with...

Keep Reading »

Mobilink CMO Gets Marketing Excellence Award

By Mehwish Khan · Thursday, Mar 4, 2010 7 Comments

Mobilink CMO Gets Marketing Excellence Award

Mobilink has been recognized for Marketing Excellence by the Marketing Association of Pakistan (MAP). The MAP Marketing Excellence Award for 2009 has been conferred upon Bilal Munir Sheikh, Vice President Marketing Mobilink for outstanding Performance in the field of Marketing & Management, and for making a significant difference in the Organization’s...

Keep Reading »

Reema Continues as Warid’s Brand Ambassador

By admin · Thursday, Jan 21, 2010 0 Comments

Reema Continues as Warid's Brand Ambassador

Warid Telecom has today announced the continuation of Reema Khan as their Brand Ambassador. Signing ceremony took place in Warid Telecom’s head office in Lahore. Seen in the picture from left Tariq Gulzar  , Chief Financial Officer Warid Telecom, Suhail Jan, General Manager Commercial Warid Telecom, Reema Khan, Warid Brand Ambassador and Shahzad...

Keep Reading »

How to Get Exposure through Article Marketing and PRs

By admin · Tuesday, Jan 12, 2010 3 Comments

Guest Post By Mohsin Khawaja In the past few years more and more companies & IT professionals are moving towards Online Media like websites, blogs and social media sites to not only gain exposure but share their expertise. The year 2010 is very important in this respect as the IT industry is almost mature and one can observe a decent appearance...

Keep Reading »

Waking Up to a New World – Digital Marketing

By Aamir Attaa · Sunday, Jan 3, 2010 5 Comments

Waking Up to a New World – Digital Marketing

By Hira Zaffar 2010 has just started and if we take a look around we live in an entirely different world today as compared to what it was almost a decade ago. One might wonder that what would be the reaction of those, who never lived to see this wireless cyber age, if somehow manage to get back to life, they’ll die again instantly of surprise and...

Keep Reading »

State of PR Depts in Pakistani Telcos

By Aamir Attaa · Wednesday, Nov 4, 2009 5 Comments

State of PR Depts in Pakistani Telcos

Telecom companies operating in Pakistan employs notable resources in Public relations or external communication departments. Along with internal PR departments, majority of telecom companies also enjoy the assistance of PR agencies to manage plentiful of their work. Due to the size of business that telecom companies do and that coupled with the amount...

Keep Reading »

Telenor's Easy Paisa Campaign, an Analysis!

By Aamir Attaa · Monday, Oct 19, 2009 0 Comments

We just witnessed a massive campaign by Telenor for its Easy Paisa (EP), across the city, through newspapers, hoardings, flyovers, television commercials and the web. The teaser campaign which preceded the launch developed much hype and raised public’s expectations that Telenor will launch an extraordinary product. Also, seeing that Tameer bank is...

Keep Reading »

The Rise of Email Marketing in Pakistan

By Zeeshan Shafquat · Monday, Oct 12, 2009 0 Comments

The Rise of Email Marketing in Pakistan

E-mail marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fund-raising messages to an audience. In its broadest sense, every e-mail sent to a potential or current customer could be considered e-mail marketing. However, the main uses of it are to: send e-mails with the purpose of enhancing the...

Keep Reading »

Rumor: Ufone Likely to Get a COO

By Aamir Attaa · Thursday, Oct 1, 2009 0 Comments

Chief Operating Officer’s slot at Ufone is currently vacant and it may get filled soon. As told by our sources, Younis Sheikh, Vice President Sales and Distribution at Ufone has got good chances to become the new COO of Ufone. Sources near to Mr. Younis Sheikh have confirmed us that VP is mobilizing the available channels to get COO’s slot, and...

Keep Reading »

Akbar Khan Replaces Asher Yaqub as CMO Ufone

By Aamir Attaa · Sunday, Aug 2, 2009 0 Comments

After Asher Yaqoob, ex-Chief Marketing Officer, Ufone resigned from Ufone and joined BanlgaLink as Chief Operating Officier, Akbar Khan has replaced him as Head of Marketing. Ufone’s spokesperson has confirmed us the appointment of Akbar Khan as Head of Marketing, Ufone. TelecomNewsPk has reported that a dinner was arranged for media persons, yesterday,...

Keep Reading »

Who is Issuing Press Releases against Ali Zafar?

By Aamir Attaa · Friday, Jul 17, 2009 0 Comments

Who is Issuing Press Releases against Ali Zafar?

For those who don’t know, a press release, news release, media release, or press statement is a written or recorded communication sent to members of the news media for the purpose of announcing something claimed as having news value. In other words, a Press Release is information supplied to reporters. This is an official statement or account of a...

Keep Reading »

Enterprise SMS Packages by Warid

By Zeeshan Shafquat · Thursday, Oct 23, 2008 4 Comments

Enterprise SMS Packages by Warid

Post by Bites85 of Newz On Fire We are familiar with the strength of an SMS message, and how effectively it can be used by the businesses to keep their customers updated about very little happenings. Though here we need some regulations in order to send SMS to customers, nevertheless it is widely used for not only marketing purposes but also to communicate...

Keep Reading »

Book Your Zong Number Online – Just a Marketing Catch-Phrase

By Aamir Attaa · Monday, Jul 14, 2008 197 Comments

It’s been old news that Zong has been offering for its upcoming customers to get number of their choice. This post is to review the service that seemed very catchy and a good marketing tactic to grab the attention of customers. I have seen many hundred persons in queues outside Zong Franchises, trying to Book their Zong Numbers of their choice. These...

Keep Reading »