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#BoycottPSL Becomes Top X Trend in Pakistan After PSL Announces Partnership With KFC

Pakistan Super League (PSL) announced KFC as its snack partner on Friday. As a result, the #BoycottPSL trend started on X in which Pakistani fans expressed their dissent towards the decision amid the ongoing Israeli brutalities against the innocent citizens of Palestine.

KFC is owned by Yum! Brands. The parent company also owns Pizza Hut, Taco Bell, and The Habit Burger Grill. Yum! Brands’ subsidiaries are known for providing free food to Israeli soldiers inflicting brutalities on Palestinians.

Considering the political climate and Pakistan’s sentiment toward the Israel-Palestine war, the move by the PSL was criticized. Many fans took to Twitter and expressed their opinion which created a social media storm.

Some fans shared their views with a balanced approach and urged that the KFC brand also helps people in Pakistan generate income and we should not take extreme measures of boycott in this matter while other fans labeled the trend as ‘hypocritical’.


Meanwhile, Pakistan Super League announced many sponsors as their partners for the upcoming season which also included the likes of TikTok, Osaka Batteries, Tapal Danedar along KFC.

Pakistan Super League is set to commence tonight at 7:00 pm as Lahore Qalandars will face off against Islamabad United in Gaddafi Stadium. The star-studded opening ceremony will be held at 6.30 pm where artists like Ali Zafar, Aima Baig, Arif Lohar and Noori will grace the stage with their mesmerizing performances.

Find out about the latest updates of the Pakistan Super League! PSL 2024, PSL Schedule, PSL Points Table, PSL Squads. 

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